Key Takeaways
- Customize your resume for each United Rentals role using exact terminology from the job posting — include OEM names, certification acronyms, and rental-industry metrics that Workday recruiters search for.
- Create your Workday profile at ur.wd1.myworkdayjobs.com/URcareers and meticulously verify every auto-populated field after uploading your resume, correcting any parsing errors before submitting.
- Lead your resume and interview responses with safety credentials and safety culture examples — this is the single strongest cultural alignment signal at United Rentals.
- For sales roles, prepare to discuss specific revenue numbers, quota attainment percentages, and customer acquisition strategies — vague references to 'exceeding targets' won't suffice in this metric-driven environment.
- Research the specific United Rentals segment you're applying to (General Rentals, Power & HVAC, Fluid Solutions, Trench Safety, CES) and reference segment-specific equipment and customer use cases in your application.
- Prepare for practical, scenario-based interview questions rather than theoretical ones — practice articulating how you've solved real equipment problems, closed competitive deals, or resolved urgent customer issues.
- Highlight any CDL, NCCCO, ASE, OSHA, or MEWP certifications prominently and early in your resume — these are high-value filters that can determine whether your application is reviewed.
About United Rentals
Application Process
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1
Explore Open Positions on the United Rentals Workday Careers Portal
All United Rentals positions are posted exclusively through their Workday-powered careers hub at ur.wd1.myworkdayjobs.com/URcareers. Use the search filters to narrow by job family (Sales, Service/Mechanics, Operations, Corporate), location, and employment type. Pay attention to the distinction between General Rentals and Specialty segment roles (Power & HVAC, Fluid Solutions, Trench Safety), as these operate differently and require different skill sets.
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2
Create Your Workday Candidate Profile
Click 'Apply' on any role to be prompted to create a Workday candidate account. You can sign in with LinkedIn, which pre-populates many fields, but you should still manually review every section for accuracy and completeness. Your Workday profile persists across all future United Rentals applications, so invest time upfront in building it thoroughly — including work history, certifications, and CDL or equipment-specific credentials that are critical for field roles.
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3
Submit a Tailored Resume and Complete Application Questions
Upload a resume formatted for Workday's parser (clean formatting, standard section headers, no graphics). United Rentals applications typically include screening questions about equipment experience, CDL status, willingness to travel or relocate, and availability. Answer these precisely — they function as knockout criteria. For sales roles, expect questions about CRM experience and revenue targets; for mechanic roles, expect questions about specific OEM certifications and hydraulic/diesel diagnostic capabilities.
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4
Phone Screen with Recruiting or HR
Qualified candidates typically receive a phone screen from a United Rentals recruiter or HR representative within one to three weeks. This call commonly covers your understanding of the equipment rental industry, your motivation for choosing United Rentals specifically, logistical requirements (location, shift availability, travel capacity), and a high-level review of your relevant experience. For field roles, expect direct questions about safety record and OSHA awareness.
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5
Hiring Manager Interview (In-Person or Virtual)
The hiring manager interview is where United Rentals evaluates both technical competence and cultural alignment. Branch Managers conduct interviews for field and sales positions and tend to favor practical, scenario-based questioning — expect to walk through how you've handled equipment downtime, difficult customer situations, or high-pressure sales targets. For corporate or regional roles, this interview may be conducted via Microsoft Teams. Come prepared with specific metrics and examples from your work history.
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6
Skills Assessment or Ride-Along (Role-Dependent)
Mechanic and technician roles frequently include a hands-on skills assessment — you may be asked to diagnose a fault on a piece of equipment, demonstrate welding proficiency, or complete a written technical test. Outside Sales candidates may be invited for a ride-along with an existing sales rep to observe territory operations. Sales Development Program applicants sometimes complete a behavioral assessment or case exercise. These steps are designed to validate that your skills match real-world branch demands.
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7
Background Check, Drug Screen, and Offer
United Rentals conducts thorough background checks and pre-employment drug screening for all positions — this is standard across the heavy equipment industry and non-negotiable. Candidates for driving roles will undergo MVR (Motor Vehicle Record) checks. Once cleared, you'll receive a formal offer through Workday. The onboarding process includes United Rentals' proprietary safety orientation, which underscores the company's commitment to zero-incident operations from day one.
Resume Tips for United Rentals
Lead with Equipment-Specific and Industry-Relevant Keywords
United Rentals hires across highly specialized roles — your resume must speak the language of the equipment rental industry. For mechanic roles, include specific OEM names (Cat, JLG, Genie, John Deere, Kubota, Wacker Neuson), diagnostic systems (CAN bus, Tier 4 engines), and certifications (ASE, MEWP, NCCCO). For sales roles, reference rental industry metrics like fleet utilization, time utilization, dollar utilization, rate management, and rental revenue. Workday's parser indexes these terms, and recruiters search by them.
Quantify Safety Performance and Compliance Track Record
Safety is foundational at United Rentals — it's embedded in every job description and performance review. Dedicate resume space to your safety record: years without a recordable incident, OSHA 10 or OSHA 30 certifications, experience with LOTO (Lockout/Tagout) procedures, JSA (Job Safety Analysis) participation, or safety committee involvement. A candidate who lists 'zero recordable incidents over 5 years' immediately signals cultural fit in a way that generic 'safety-conscious professional' language never will.
Use Clean Formatting Compatible with Workday's Resume Parser
Workday's ATS parses uploaded resumes to auto-populate your candidate profile fields. To ensure accurate parsing, use standard section headings (Work Experience, Education, Skills, Certifications), avoid tables, text boxes, headers/footers, and multi-column layouts. Stick to common fonts (Arial, Calibri, Times New Roman) and save as .docx or .pdf. If Workday misparses your resume data into the wrong fields, take the time to manually correct each field before submitting — recruiters see the structured data, not your original document.
Highlight Revenue, Utilization, and Operational Metrics for Sales Roles
United Rentals is intensely metric-driven, particularly in its sales organization. Inside and Outside Sales resumes should feature concrete numbers: monthly/annual revenue managed, account growth percentages, customer retention rates, cross-sell and upsell performance, and CRM (Salesforce) pipeline management experience. If you've worked in equipment rental, staffing, or any B2B transactional sales environment, draw explicit parallels. The Sales Development Program specifically targets candidates who can demonstrate competitive drive backed by measurable results.
Feature CDL Status, Equipment Certifications, and License Classifications Prominently
Many United Rentals field positions require a CDL Class A or B license, NCCCO crane certifications, aerial lift (MEWP) operator credentials, or forklift certifications. List these near the top of your resume in a dedicated 'Licenses & Certifications' section — don't bury them in a skills list. Include license numbers (or note 'available upon request'), issue dates, and expiration dates. Recruiters for Equipment Operator and Field Mechanic roles often filter candidates by these credentials before reading anything else.
Demonstrate Progressive Responsibility and Internal Mobility
United Rentals values career trajectories that show growth, adaptability, and loyalty — reflecting their own promote-from-within culture. If you've been promoted within a company, show each role separately with clear date ranges. If you've moved between functions (e.g., operations to sales, or technician to supervisor), call this out explicitly. This mirrors the career paths United Rentals builds internally and signals that you'll thrive in their development-oriented environment.
Tailor Your Summary Statement to the Specific Role and Segment
Avoid a generic objective statement. Instead, write a two-to-three sentence professional summary that mirrors the language of the specific United Rentals job posting. If applying for a Power & HVAC Mechanic role, your summary should reference temporary power generation, load bank testing, and climate control systems. If applying for a Credit Specialist role, reference credit analysis, collections, and accounts receivable within a high-volume B2B environment. This alignment helps Workday's relevancy scoring and immediately signals to human reviewers that you've done your homework.
ATS System: Workday
United Rentals uses Workday Recruiting (hosted at ur.wd1.myworkdayjobs.com) to manage its entire hiring pipeline — from job posting through offer acceptance. Workday parses your uploaded resume into structured data fields that recruiters search and filter, making accurate parsing essential. Your candidate profile is persistent across all United Rentals applications, so maintaining it is an ongoing investment.
- Always review and correct the auto-populated fields after Workday parses your resume — misaligned dates, job titles, or employer names hurt your visibility in recruiter searches.
- Use standard section headers (Work Experience, Education, Skills, Certifications) so Workday's parser correctly categorizes your information.
- Avoid tables, columns, text boxes, images, and graphics — Workday's parser handles single-column, linear text formats most reliably.
- Mirror exact keywords and phrases from the United Rentals job description in your resume and application fields — Workday allows recruiters to search and filter by specific terms like 'fleet utilization,' 'hydraulic systems,' or 'Salesforce CRM.'
- Complete all optional fields in your Workday profile, including certifications, licenses, and language skills — United Rentals has bilingual needs (e.g., French-speaking Credit Specialist roles in Canada) and specialized credential requirements that recruiters filter on.
- Save your resume as a .docx file for optimal parsing accuracy, with .pdf as a secondary option — avoid .pages, .odt, or image-based PDFs scanned from paper documents.
- If applying to multiple United Rentals roles, customize the resume you upload for each application rather than relying on your stored profile resume — Workday allows role-specific uploads.
Interview Culture
United Rentals interviews reflect the company's operational, safety-first, metric-driven culture.
What United Rentals Looks For
- Demonstrable safety mindset — candidates who can articulate their personal safety philosophy and cite specific practices (JSAs, pre-trip inspections, PPE compliance, incident reporting) from their work history
- Equipment rental or adjacent industry experience — prior work at Sunbelt Rentals, Herc Rentals, BlueLine, H&E Equipment, or in construction, industrial maintenance, or heavy equipment dealerships carries significant weight
- Mechanical aptitude and hands-on diagnostic ability for technician roles — particularly with hydraulic, electrical, diesel, and Tier 4 Final emission systems across multiple OEM platforms
- Competitive sales drive backed by measurable results — quota attainment, account growth, cold-calling volume, and CRM discipline matter more than polished pitch delivery
- Reliability, punctuality, and physical readiness — branch operations run on tight schedules, often starting before dawn, in all weather conditions, and roles frequently require lifting 50+ pounds
- Adaptability and willingness to learn across equipment categories — United Rentals' fleet spans thousands of product types, and the company values employees who embrace cross-training
- Customer-first orientation with a sense of urgency — rental is a service business where a contractor's project timeline depends on your responsiveness, making speed and follow-through non-negotiable
- Technology comfort and data literacy — United Rentals invests heavily in telematics, its Total Control platform, and digital customer tools, expecting employees at all levels to engage with technology
Frequently Asked Questions
How long does the United Rentals hiring process typically take from application to offer?
Should I submit a cover letter when applying to United Rentals through Workday?
What resume format works best with United Rentals' Workday ATS?
Does United Rentals hire candidates without direct equipment rental experience?
What certifications give me the strongest advantage when applying to United Rentals?
What is the United Rentals Sales Development Program, and how competitive is it?
Does United Rentals offer remote or hybrid work options?
How should I prepare for a United Rentals interview for a mechanic or technician role?
Can I apply to multiple United Rentals positions at once through Workday?
Sample Open Positions
Related Resources
Career Guides for United Rentals Roles
Similar Companies
Sources
- United Rentals Careers Portal — United Rentals / Workday
- United Rentals Company Overview and Investor Information — United Rentals, Inc.
- United Rentals Employee Reviews and Interview Insights — Glassdoor
- Workday Recruiting: How Candidate Applications Are Processed — Workday, Inc.