Social Media Manager Resume Examples by Level (2026)

Updated March 20, 2026 Current
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Social Media Manager Resume Examples That Actually Get Interviews (2026) The Bureau of Labor Statistics projects 27,600 annual openings for public relations and social media specialists through 2034, with 5% employment growth outpacing the national...

Social Media Manager Resume Examples That Actually Get Interviews (2026)

The Bureau of Labor Statistics projects 27,600 annual openings for public relations and social media specialists through 2034, with 5% employment growth outpacing the national average — yet 45% of marketing leaders report that finding skilled social media professionals is harder than it was a year ago. The gap between available roles and qualified candidates means your resume must do more than list platforms you have used. It must prove you can turn followers into revenue, impressions into pipeline, and content calendars into measurable business outcomes. These three resume examples — entry-level, mid-career, and senior — show you exactly how to do that for 2026 hiring.

Key Takeaways

  • **Quantify every bullet** with revenue attributed, engagement rate, follower growth, or ad ROAS — social media managers who include at least five quantified metrics on their resume are 3x more likely to pass ATS screening for marketing roles.
  • **Lead with platform-specific results**, not responsibilities — "Managed Instagram" tells a hiring manager nothing; "Grew Instagram from 8K to 127K followers in 14 months, driving $412K in attributed DTC revenue" tells them everything.
  • **List current tools by name** — Hootsuite, Sprout Social, Meta Business Suite, Google Analytics 4, CapCut, Canva Pro, and TikTok Business Center are what recruiters search for in applicant tracking systems.
  • **Include at least one recognized certification** — Meta Blueprint, Hootsuite Social Marketing Certification, or HubSpot Social Media Certification signal verified competence and can correlate with up to 38% higher compensation.
  • **Tailor your resume to the company's platform mix** — a B2B SaaS company hiring for LinkedIn and Twitter strategy does not need to see your TikTok dance challenge metrics, and vice versa.

What Hiring Managers Look For in a Social Media Manager Resume

Hiring managers reviewing social media manager resumes in 2026 are looking for one thing above all else: proof that your content moved a business metric. The era of vanity metrics — follower counts, likes, impressions as standalone figures — is over. Every number on your resume should connect to a revenue outcome, a pipeline contribution, or a measurable brand equity gain. A candidate who writes "grew TikTok following from 12K to 340K in 8 months, generating $890K in attributed e-commerce revenue through shoppable content" will always beat a candidate who writes "managed TikTok account and posted content regularly." Platform fluency matters, but platform-specific strategy matters more. A job posting for a social media manager at a DTC beauty brand will prioritize Instagram Reels, TikTok, and Pinterest expertise. A posting at a B2B fintech company will prioritize LinkedIn thought leadership, Twitter engagement, and gated content distribution. Your resume should mirror the platforms and KPIs in the job description. If the posting mentions "community engagement," your bullets should include response times, sentiment scores, and community growth rates. If it mentions "paid social," you need ROAS, CPM, CPA, and budget figures. The tools section of your resume functions as a keyword filter. Applicant tracking systems scan for specific platform names: Hootsuite, Sprout Social, Buffer, Later, Meta Business Suite, TikTok Business Center, Google Analytics 4, Brandwatch, Meltwater, Canva Pro, Adobe Creative Suite, and CapCut. Listing these tools by name — not just "social media management platforms" — is the difference between passing the ATS and getting filtered out before a human ever reads your resume. According to Robert Half's 2026 marketing hiring report, 97% of marketing leaders now say it is crucial for marketers to demonstrate proficiency with AI tools alongside traditional social media platforms. Certifications carry real weight. Companies including Unilever, L'Oreal, and Dell Technologies now explicitly list Meta Blueprint, HubSpot Social Media Certification, or Hootsuite Social Marketing Certification in their job requirements. These credentials take 6-40 hours to earn and signal that you have verified, current knowledge rather than self-reported expertise. For entry-level candidates especially, a Meta Blueprint Certification or HubSpot Social Media Certification can compensate for a thinner work history.

Entry-Level Social Media Manager Resume Example (0-2 Years Experience)

**Priya Chakraborty** Chicago, IL | [email protected] | linkedin.com/in/priyachakraborty **Professional Summary** Social media coordinator with 18 months of experience managing brand accounts across Instagram, TikTok, and LinkedIn for consumer packaged goods clients. Grew combined follower count by 64% across three brand accounts while maintaining a 4.8% average engagement rate — 2x the CPG industry benchmark. HubSpot Social Media Certified with hands-on experience in Hootsuite, Canva Pro, and Meta Business Suite.

Experience

**Social Media Coordinator** | Ketchum (Chicago, IL) | June 2024 - Present - Managed daily content publishing across Instagram, TikTok, and Facebook for three CPG clients (Kimberly-Clark, Beam Suntory, Conagra Brands) using Hootsuite, scheduling 45+ posts per week across 9 brand accounts - Grew Beam Suntory's Instagram following from 18,400 to 31,200 (+69%) in 12 months through a Reels-first content strategy, achieving 5.1% average engagement rate versus the 2.4% industry benchmark - Created 120+ short-form video assets using CapCut and Canva Pro for TikTok campaigns, with top-performing video reaching 2.3M organic views and driving 14,800 website visits tracked via UTM parameters in Google Analytics 4 - Monitored brand mentions and sentiment across platforms using Brandwatch, flagging 3 potential PR issues before they escalated — reducing average crisis response time from 4 hours to 38 minutes - Drafted monthly social media performance reports for client presentations, tracking KPIs including reach (avg 1.2M/month), engagement rate, click-through rate, and follower growth across all accounts - Coordinated with influencer marketing team to execute 8 micro-influencer campaigns ($500-$2,000 per creator), generating 340K combined impressions and 2,100 link clicks at $0.74 CPC **Social Media Intern** | Weber Shandwick (Chicago, IL) | January 2024 - May 2024 - Assisted in managing LinkedIn and Twitter content calendars for two B2B technology clients, drafting 60+ posts during internship with 92% client approval rate on first submission - Researched trending hashtags, competitor content strategies, and platform algorithm changes, compiling weekly competitive intelligence briefs reviewed by senior strategists - Built a TikTok content audit template in Google Sheets adopted by the team for all 12 client accounts, reducing weekly reporting time by 3 hours per account

Education

**Bachelor of Science in Marketing** | DePaul University (Chicago, IL) | May 2024 - Concentration in Digital Marketing - Social Media Marketing capstone: Developed Instagram growth strategy for local nonprofit, increasing donations page traffic by 89% over 10-week campaign

Certifications

  • HubSpot Social Media Marketing Certification — HubSpot Academy (2024)
  • Meta Certified Digital Marketing Associate — Meta Blueprint (2024)
  • Google Analytics 4 Certification — Google Skillshop (2024)

Tools

Hootsuite | Meta Business Suite | TikTok Business Center | Canva Pro | CapCut | Google Analytics 4 | Brandwatch | Google Sheets | Asana | Slack

Mid-Career Social Media Manager Resume Example (3-7 Years Experience)

**Jordan Whitfield** Austin, TX | [email protected] | linkedin.com/in/jordanwhitfield **Professional Summary** Social media manager with 5 years of experience building and executing multi-platform strategies for DTC and SaaS brands. Led social media for a Series B e-commerce company where organic social drove $2.1M in attributed annual revenue — 18% of total DTC sales. Managed $45K/month paid social budgets across Meta, TikTok, and Pinterest with consistent 4.2x ROAS. Hootsuite Social Marketing Certified with deep expertise in Sprout Social, Meta Business Suite, and Google Analytics 4.

Experience

**Senior Social Media Manager** | Outdoor Voices (Austin, TX) | March 2023 - Present - Own end-to-end social media strategy across Instagram (892K followers), TikTok (267K followers), Pinterest (145K followers), and Twitter (84K followers), managing a 3-person content team and $540K annual paid social budget - Grew TikTok following from 41K to 267K (+551%) in 18 months through a creator-led UGC strategy, with TikTok Shop generating $1.4M in direct revenue during first 9 months of activation - Increased Instagram engagement rate from 1.9% to 4.3% by shifting to a Reels-heavy content mix (70% Reels, 20% carousel, 10% static), driving 34% more website sessions from Instagram YoY - Managed Meta and TikTok paid social campaigns with $45K/month budget, achieving 4.2x blended ROAS across prospecting and retargeting audiences — exceeding the 3.5x company target by 20% - Launched Pinterest shopping integration that generated $228K in attributed revenue during Q4 2024 holiday season, a new channel that had previously contributed $0 to e-commerce - Developed influencer partnership framework with tiered compensation ($500-$15,000 per creator), managing relationships with 45 active creators generating 12.8M combined impressions per quarter - Built real-time social listening dashboard in Sprout Social tracking brand sentiment, competitor mentions, and trending conversations — identified emerging "gorpcore" trend 6 weeks before competitors, resulting in a viral product launch post (1.8M impressions, 47K engagements) - Reduced average community response time from 6 hours to 47 minutes by implementing Sprout Social Smart Inbox workflows and training 2 community managers on brand voice guidelines **Social Media Manager** | Thinkific (Vancouver, BC — Remote) | August 2021 - February 2023 - Managed social media strategy across LinkedIn, Twitter, Instagram, and YouTube for a B2B SaaS platform with 50,000+ course creators, growing total social following from 62K to 141K (+127%) - Led LinkedIn content strategy that generated 4,200 marketing-qualified leads over 18 months through a combination of thought leadership posts, employee advocacy program (38 active participants), and gated content promotion - Created and managed a Twitter Spaces series ("Creator Economy Live") hosting weekly conversations with industry leaders, averaging 340 live listeners and 12,000 replay listens per episode — producing 24 episodes total - Produced 85 YouTube Shorts and Instagram Reels showcasing platform tutorials and customer success stories, with top-performing Short reaching 890K views and driving 2,300 free trial signups tracked via UTM attribution - Reduced paid social CPA from $38 to $22 (-42%) on Meta platforms by A/B testing 120+ ad creative variations over 6 months, reallocating $8K/month from underperforming placements to high-converting Reels ads - Implemented Hootsuite for centralized scheduling and reporting across 4 platforms, consolidating workflow from 3 separate tools and saving the team 12 hours per week in manual publishing tasks **Social Media Coordinator** | VMLY&R (Kansas City, MO) | June 2019 - July 2021 - Supported social media campaigns for enterprise clients including Wendy's, Ford, and Colgate-Palmolive, contributing content ideation and copywriting for accounts with combined 15M+ followers - Drafted 300+ social media posts per month across Instagram, Twitter, and Facebook, maintaining brand voice consistency with 95% first-draft approval rate from creative directors - Executed Wendy's National Roast Day campaign activation (2020), contributing 40 response tweets that generated 128K total engagements and coverage in Adweek and Marketing Dive

Education

**Bachelor of Arts in Communications** | University of Missouri (Columbia, MO) | May 2019 - Emphasis in Strategic Communication - Missouri School of Journalism — ranked #1 journalism program nationally

Certifications

  • Hootsuite Social Marketing Certification — Hootsuite Academy (2023, renewed 2025)
  • Meta Certified Media Planning Professional — Meta Blueprint (2023)
  • Sprout Social Certification — Sprout Social (2024)
  • Google Analytics 4 Certification — Google Skillshop (2024)

Tools

Sprout Social | Hootsuite | Meta Business Suite | TikTok Business Center | Pinterest Business | Google Analytics 4 | Canva Pro | Adobe Premiere Rush | CapCut | Asana | Monday.com | Brandwatch | Meltwater

Senior Social Media Manager Resume Example (8+ Years Experience)

**Marcus Chen-Ramirez** New York, NY | [email protected] | linkedin.com/in/marcuschenramirez **Professional Summary** Director of Social Media with 10 years of experience leading social strategy, content teams, and paid social programs for Fortune 500 consumer brands and high-growth DTC companies. Built and managed social media teams of up to 8 direct reports with combined annual budgets exceeding $2.4M. Most recent role at Glossier drove $6.8M in social-attributed revenue (22% of DTC total) while growing combined platform audience from 2.1M to 3.8M followers across Instagram, TikTok, YouTube, and Pinterest. Track record of launching brands on emerging platforms — led early TikTok adoption strategies that generated $4.2M+ in measurable revenue across two companies.

Experience

**Director of Social Media** | Glossier (New York, NY) | January 2022 - Present - Lead social media strategy and team of 8 (3 content creators, 2 community managers, 2 paid social specialists, 1 analytics lead) across Instagram (2.7M followers), TikTok (680K followers), YouTube (215K subscribers), and Pinterest (195K followers) - Drove $6.8M in social-attributed DTC revenue in 2024 — 22% of total DTC sales — through integrated organic and paid social strategy, up from $3.9M (14% of DTC) in 2022, representing 74% revenue growth - Launched Glossier's TikTok Shop in Q2 2024, generating $2.1M in first-year GMV with 15% conversion rate on shoppable content — highest-performing social commerce channel by revenue per impression - Rebuilt paid social strategy around Meta Advantage+ and TikTok Smart Performance campaigns, scaling monthly ad spend from $80K to $200K while improving ROAS from 3.1x to 4.8x (+55%) - Developed "Glossier IRL" community content program with 1,200 active UGC creators, producing 3,400+ pieces of brand-tagged content per month — reducing studio content production costs by $340K annually while increasing engagement rate by 62% - Orchestrated social launch strategy for 6 major product drops per year, with "Boy Brow Arch" launch generating 48M impressions, 2.1M engagements, and $1.2M in first-week attributed sales — the highest-performing social product launch in company history - Implemented Brandwatch for enterprise social listening across 14 markets, providing real-time competitive intelligence to executive team — identified and responded to 2 potential brand crises within 90 minutes, preventing estimated $500K+ in negative PR impact - Negotiated and managed annual influencer marketing budget of $1.8M, working with talent ranging from nano-influencers ($200/post) to celebrity partnerships ($150K/campaign), achieving blended 6.2x ROI on influencer spend **Senior Social Media Manager** | Warby Parker (New York, NY) | March 2019 - December 2021 - Managed social strategy across Instagram (780K followers), TikTok (120K followers), Twitter (310K followers), and YouTube (45K subscribers) with a team of 4 direct reports and $960K annual budget - Led Warby Parker's TikTok launch in 2020, growing the account from 0 to 120K followers in 14 months through a "Virtual Try-On" content series that generated 34M views and drove 89,000 app downloads with a $0.42 cost per install - Increased organic social-attributed website traffic by 156% over 3 years through a data-driven content optimization program using Sprout Social analytics — identified that carousel posts drove 3.2x more website clicks than single-image posts, shifting content mix accordingly - Managed paid social budget of $80K/month across Meta and Pinterest, achieving 3.8x ROAS on prospecting campaigns and 7.2x ROAS on retargeting — driving $2.9M in attributed e-commerce revenue in 2021 - Developed COVID-era crisis communication playbook for social channels adopted across all marketing teams, managing 340% spike in customer service inquiries via DM with 98.5% resolution rate and average 22-minute response time - Created employee advocacy program with 85 participating team members, generating 2.4M additional organic impressions per quarter on LinkedIn and reducing content production workload by 15 hours per week **Social Media Manager** | Ogilvy (New York, NY) | June 2016 - February 2019 - Led social media strategy for Dove (Unilever), American Express, and IBM accounts, managing campaign content across Instagram, Facebook, Twitter, and LinkedIn with combined audience of 28M+ followers - Executed Dove's "Real Beauty" social media extension campaign (2018), producing 200+ content pieces that generated 180M impressions, 4.2M engagements, and earned media coverage in 40+ publications including The New York Times and Adweek - Managed $120K/month paid social budget for American Express "Shop Small" campaign, achieving 4.5x ROAS and driving 23,000 new cardmember applications attributed to social — exceeding target by 35% - Built social analytics reporting framework using Sprout Social and Google Analytics, establishing standardized KPI dashboards adopted across Ogilvy's 6 largest accounts — reducing monthly reporting time by 40% **Social Media Coordinator** | Edelman (Chicago, IL) | July 2014 - May 2016 - Managed daily social media operations for Starbucks and Microsoft accounts, publishing 200+ posts per month across 6 platforms while maintaining 97% brand guideline compliance - Contributed to Starbucks' "Red Cup" holiday campaign social activation (2015), creating real-time response content that generated 2.8M engagements across Instagram and Twitter during the 6-week campaign window

Education

**Bachelor of Science in Journalism** | Northwestern University (Evanston, IL) | June 2014 - Medill School of Journalism — concentration in Integrated Marketing Communications - Editor-in-Chief, *North by Northwestern* digital magazine

Certifications

  • Meta Certified Media Buying Professional — Meta Blueprint (2022, renewed 2024)
  • Hootsuite Social Marketing Certification — Hootsuite Academy (2021, renewed 2024)
  • HubSpot Social Media Marketing Certification — HubSpot Academy (2023)
  • Google Analytics 4 Certification — Google Skillshop (2024)
  • Sprout Social Certification — Sprout Social (2024)

Tools

Sprout Social | Hootsuite | Brandwatch | Meltwater | Meta Business Suite | TikTok Business Center | Pinterest Business | Google Analytics 4 | Tableau | Looker Studio | Adobe Creative Suite | Canva Pro | CapCut | Asana | Monday.com | Slack

Common Mistakes on Social Media Manager Resumes

1. Leading with Responsibilities Instead of Results

**Wrong:** "Responsible for managing company social media accounts and creating content across multiple platforms." **Right:** "Managed Instagram, TikTok, and LinkedIn accounts with combined 245K followers, creating 60+ content pieces per month that drove $890K in social-attributed e-commerce revenue and 4.7% average engagement rate." Why it matters: Every social media manager manages accounts. The question is what happened because you managed them. Always lead with the measurable outcome.

2. Reporting Vanity Metrics Without Business Context

**Wrong:** "Achieved 2.5M impressions on TikTok campaign." **Right:** "Achieved 2.5M impressions on TikTok product launch campaign, driving 34,000 website visits (1.4% CTR), 2,100 add-to-carts, and $78K in attributed first-week revenue at 5.2x ROAS." Why it matters: Impressions without conversion context are meaningless. Connect every social metric to the business funnel: awareness to traffic to conversion to revenue.

3. Listing Platform Names Without Demonstrating Strategy

**Wrong:** "Experienced with Instagram, TikTok, Facebook, Twitter, LinkedIn, Pinterest, and YouTube." **Right:** "Developed platform-specific content strategies across Instagram (Reels-first approach, 4.3% engagement), TikTok (creator-led UGC, 551% follower growth), and LinkedIn (thought leadership + employee advocacy driving 4,200 MQLs)." Why it matters: Listing every platform suggests you are a generalist who dabbles. Specifying your strategic approach to each platform proves you understand that content, audience, and KPIs differ by platform.

4. Omitting Budget and Team Size

**Wrong:** "Managed paid social media advertising campaigns for the company." **Right:** "Managed $45K/month paid social budget across Meta Advantage+ and TikTok Spark Ads, leading a 2-person paid team that achieved 4.2x blended ROAS on $540K annual spend." Why it matters: Budget size signals seniority and trust. A hiring manager for a role with a $200K annual paid budget needs to know you have handled significant spend, not just boosted posts for $50.

5. Using Outdated Platform Terminology

**Wrong:** "Experienced with Facebook Business Manager, Twitter, and IGTV content creation." **Right:** "Proficient in Meta Business Suite, X (Twitter), and Instagram Reels, with hands-on experience in TikTok Business Center and Pinterest Business for campaign management and analytics." Why it matters: Platform names change — Facebook Business Manager became Meta Business Suite, IGTV was deprecated, Twitter rebranded to X. Using outdated terminology signals that your knowledge is stale. ATS systems may also search for current names.

6. Ignoring Community Management and Crisis Response

**Wrong:** "Monitored social media comments and responded to customer inquiries." **Right:** "Managed community of 892K Instagram followers with <45-minute average response time using Sprout Social Smart Inbox, resolving 94% of customer issues via DM and escalating 6% to the customer support team — reducing public-facing complaints by 67%." Why it matters: Community management is increasingly a core function of social media roles, with customers using DMs as a first-line support channel. Quantifying response times, resolution rates, and sentiment improvement shows operational capability.

7. Failing to Show Content Creation Skills

**Wrong:** "Created social media content." **Right:** "Produced 120+ short-form videos per quarter using CapCut and Canva Pro, with 15 videos exceeding 500K organic views on TikTok and 8 Reels reaching Instagram's Explore page — averaging 340% higher reach than static posts." Why it matters: Social media management in 2026 requires hands-on content creation skills, especially short-form video. Naming your tools and quantifying content performance proves you are a creator-manager hybrid, which is what most employers now expect.


ATS Keywords for Social Media Manager Resumes

Platform & Channel Management

Social media strategy, Instagram, TikTok, LinkedIn, Pinterest, YouTube, Facebook, X (Twitter), content calendar, editorial calendar, multi-platform management, social media scheduling

Content Creation & Production

Short-form video, Reels, TikTok content, carousel posts, user-generated content (UGC), content production, copywriting, brand voice, visual storytelling, video editing, photography

Paid social media, Meta Ads, TikTok Ads, Pinterest Ads, LinkedIn Ads, ROAS, CPA, CPM, CTR, ad creative, A/B testing, audience targeting, retargeting, lookalike audiences, conversion optimization

Analytics & Reporting

Social media analytics, engagement rate, impression tracking, reach, follower growth, Google Analytics 4, social media ROI, attribution modeling, KPI reporting, sentiment analysis, social listening

Tools & Platforms

Hootsuite, Sprout Social, Buffer, Later, Meta Business Suite, TikTok Business Center, Brandwatch, Meltwater, Canva Pro, CapCut, Adobe Creative Suite, Google Analytics 4, Tableau, Looker Studio

Community & Influencer Management

Community management, influencer marketing, creator partnerships, UGC program, brand ambassador, crisis communication, reputation management, customer engagement, social commerce, TikTok Shop

Frequently Asked Questions

Should I include every social media platform I have used on my resume?

No. Tailor your platform list to the job posting. If a company is hiring for Instagram and TikTok management, leading with your MySpace and Google+ experience (extreme example) wastes space. List 3-5 platforms where you have demonstrable results, then add others in a tools section. The platforms in your experience bullets should match the platforms in the job description — this is how ATS keyword matching works for social media roles.

How do I quantify social media results if my company did not track revenue attribution?

Use the metrics you do have and frame them in context. Instead of revenue, use engagement rate versus industry benchmarks ("achieved 4.3% engagement rate, 2x the retail industry average of 2.1%"), follower growth rates with absolute numbers ("grew from 8K to 45K in 9 months"), content performance ("produced 85 Reels averaging 120K views versus account average of 22K"), or operational metrics like response time and resolution rate. If you managed paid social, ROAS and CPA are always trackable through the ad platforms themselves.

What certifications should I get as a social media manager in 2026?

The four most recognized certifications in hiring are Meta Blueprint Certification (specifically the Digital Marketing Associate or Media Buying Professional tracks), Hootsuite Social Marketing Certification, HubSpot Social Media Marketing Certification, and Sprout Social Certification. Meta Blueprint carries the most weight for paid social roles because it validates platform-specific advertising knowledge. HubSpot's certification is free and widely recognized for strategy-level knowledge. If you work in analytics-heavy roles, add the Google Analytics 4 Certification from Google Skillshop.

How long should a social media manager resume be?

One page for entry-level (0-3 years), one page for mid-career (3-7 years), and one to two pages for senior-level (8+ years). The key constraint is not page count but relevance density — every line should contain a quantified result. A one-page resume with 8 quantified bullets beats a two-page resume padded with job descriptions copied from LinkedIn postings. For senior directors and VPs managing large teams and multi-million dollar budgets, two pages are justified because the scope of work requires it.

Sources

  1. Bureau of Labor Statistics. "Public Relations Specialists: Occupational Outlook Handbook." U.S. Department of Labor. https://www.bls.gov/ooh/media-and-communication/public-relations-specialists.htm
  2. Bureau of Labor Statistics. "Occupational Employment and Wage Statistics: 27-3031 Public Relations Specialists." U.S. Department of Labor. https://www.bls.gov/oes/current/oes273031.htm
  3. Sprout Social. "How Much Do Social Media Managers Make? A Salary Guide for 2026." https://sproutsocial.com/insights/how-much-do-social-media-managers-make/
  4. Robert Half. "2026 Marketing Job Market: In-Demand Roles and Hiring Trends." https://www.roberthalf.com/us/en/insights/research/data-reveals-which-marketing-and-creative-roles-are-in-highest-demand
  5. ZipRecruiter. "Social Media Manager Salary (February 2026)." https://www.ziprecruiter.com/Salaries/Social-Media-Manager-Salary
  6. Glassdoor. "Social Media Manager: Average Salary and Pay Trends 2026." https://www.glassdoor.com/Salaries/social-media-manager-salary-SRCH_KO0,20.htm
  7. Coursera. "7 Social Media Marketing Certifications for 2026." https://www.coursera.org/articles/social-media-marketing-certification
  8. HubSpot Academy. "Social Media Marketing Certification Course." https://academy.hubspot.com/courses/social-media
  9. Hootsuite Academy. "Hootsuite Certifications." https://education.hootsuite.com/pages/certifications
  10. Indeed. "Social Media Manager Job Description (Updated for 2026)." https://www.indeed.com/hire/job-description/social-media-manager
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