Brand Manager, Parkinson's Disease Marketing
Summary of Job Description:
- Grow the Parkinson’s Disease business by strengthening marketing activities and contribute to the Parkinson’s Disease patients and their caregivers.
Major Responsibilities:
- (For brand managers) Develop comprehensive marketing strategy with brand team members and various stakeholders (in English and Japanese).
- (For associate brand managers) Contribute brand strategy development in specific areas by cooperating with brand managers and brand team members.
- Develop, implement and manage best-in-class marketing programs orchestrating IFT resources and digital technology to ensure successful market share growth and product sales increase for short-term and long-term.
- Establish and maintain relationships with KOLs, relevant organizations and other key stakeholders to develop and implement our strategy
- Identify new opportunities and ways to better meet customers’ needs for short-term and long term
- Support senior brand manager for product portfolios and product life cycle plans
- Manage the promotional budget with the senior brand manager and brand team
- Work collaboratively with other functions (medical, sales, market access and other marketing team etc.) within the company to facilitate implementation of commercial and functional programs for the products
- Communicate brand strategy to sales force clearly for flawless implementation by partnering regional/area sales managers
- Participate in global and Japan Asia Pacific regional conferences and congresses.
- (For Brand Managers) Work closely with global marketing and Intercontinental counterparts in development of marketing programs
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.
Essential Skills & Abilities:
- 3+ years of Marketing experience in pharma industry (sales experience, Specialty product experience, Neuroscience experience, and New Product / indication launch experience are preferred)
- Effective communication (in Japanese: N1 level and English: TOEIC >800): clear, concise, and persuasive
- Skills in utilizing digital technology
- Strong interpersonal skills
- Strong project management skills, multitasking skills
- Analytical ability and an innovative mindset
- Ability to work in matrix / cross-functional environment which includes influence to the people on no direct report line.
- Advanced written and spoken English
- Autonomy, independence and assertiveness; a polished professional presence is essential
- Good fit with the ways we work
Education/Experience Required:
- University degree or above
アッヴィは、機会均等を重視する雇用主であり、誠実な企業活動、革新の推進、人々の生活への貢献、そして地域社会への貢献に努めています。雇用機会均等に向けて、障がいを持つ方々も積極的に支援しています。
