How to Apply to Rakuten Group

11 min read Last updated April 20, 2026 211 open positions

Key Takeaways

  • Rakuten uses Workday as its ATS platform. Apply through rakuten.wd1.myworkdayjobs.com/RakutenInc for global positions. Use clean, single-column resume formatting with standard section headers to ensure accurate parsing. Verify your parsed profile data after submission.
  • English proficiency is non-negotiable for most roles. Rakuten adopted English as its official corporate language in 2012 under the Englishnization initiative. Regardless of office location, business is conducted in English. Highlight your language skills prominently on your resume.
  • Learn Rakuten Shugi before your interview. The Five Principles for Success — Always Improve Always Advance, Hypothesize Practice Validate Shikumika, Maximize Customer Satisfaction, Speed Speed Speed, and Passionate Professionalism — are not wall posters. They are actively used in performance evaluation and interview assessment.
  • Think in ecosystems, not products. Rakuten operates 70+ interconnected services across e-commerce, fintech, mobile, and digital content. Demonstrating that you understand platform strategy, cross-service engagement, and loyalty-driven retention will differentiate you from candidates who view Rakuten as just an e-commerce company.
  • Technical interviews are moderate in difficulty compared to FAANG standards. Expect standard algorithm and data structure problems on Codility or HackerRank, followed by system design and project-based discussions. The emphasis is on solid fundamentals and practical problem-solving rather than competitive programming tricks.
  • Rakuten offers strong benefits including a unique stock option program where selected employees can purchase 100 shares for 1 yen, an Employee Stock Ownership Plan, in-house daycare centers, comprehensive social insurance, and relocation plus visa support for international hires moving to Japan.
  • The company is aggressively expanding in mobile telecommunications and Open RAN technology through Rakuten Symphony. If you have telecom, cloud-native networking, or network virtualization experience, this is one of the most innovative employers in the space globally.
  • Employee referrals are a significant hiring channel. If you know someone at Rakuten, ask them to submit a referral through the internal program. Referral candidates typically receive faster screening and higher response rates.
  • The average hiring timeline is approximately 35 days, though engineering roles often move faster. Some software engineering candidates report processes as short as 1-2 weeks, while senior leadership positions may take several months. Stay responsive to recruiter communications to keep momentum.

About Rakuten Group

Rakuten Group, Inc. is Japan's largest internet services conglomerate, often called 'Japan's Amazon' for its dominance in domestic e-commerce. Founded in 1997 by Hiroshi Mikitani in Tokyo, Rakuten has evolved from a single online marketplace — Rakuten Ichiba — into a sprawling ecosystem of over 70 services spanning three major business segments: Internet Services, FinTech, and Mobile. The company employs approximately 32,000 people across offices in over 30 countries and regions, with its global headquarters in Tokyo's Setagaya district at Rakuten Crimson House. Rakuten's Internet Services segment encompasses its flagship Rakuten Ichiba marketplace (the largest e-commerce platform in Japan by merchant count), Rakuten Travel (one of Japan's leading online travel agencies), Rakuten Books, Rakuten Fashion, Rakuten TV (streaming), Rakuten Kobo (e-readers and digital content), and the Rakuten Rewards cash-back platform that operates in the United States, Canada, and other markets. The FinTech segment includes Rakuten Card (Japan's number-one credit card issuer by transaction volume), Rakuten Bank (one of the largest online banks in Japan), Rakuten Securities (a leading online brokerage), Rakuten Insurance, and Rakuten Pay — collectively making Rakuten one of the most significant fintech players in Asia. The Mobile segment, launched in 2020 as Japan's fourth mobile network operator, operates Rakuten Mobile using the world's first fully virtualized cloud-native mobile network built on Rakuten Symphony's Open RAN technology, now serving over 7 million subscribers. What binds these diverse services together is the Rakuten Ecosystem — a unified membership and loyalty points system (Rakuten Points) that creates powerful cross-selling effects. Members earn and spend points across shopping, banking, investing, mobile, travel, and entertainment, creating one of the world's stickiest platform ecosystems. Rakuten has also invested heavily in sports properties including FC Barcelona sponsorship, the Golden State Warriors (minority stake), and the Rakuten Eagles (Tohoku Rakuten Golden Eagles), Japan's professional baseball team. Rakuten's engineering culture is globally oriented. In 2012, the company adopted English as its official corporate language under the 'Englishnization' initiative — a bold move that drew global attention and was chronicled by Harvard Business School. Today, approximately 20% of the total workforce and 50% of engineering departments are non-Japanese, with employees from over 100 countries and regions working together. The company is publicly traded on the Tokyo Stock Exchange (TSE: 4755) and maintains significant R&D operations in Tokyo, Osaka, Bangalore, Singapore, Berlin, and the United States.

Application Process

  1. 1
    Visit Rakuten's careers portal, which operates through Workday ATS at rakuten

    Visit Rakuten's careers portal, which operates through Workday ATS at rakuten.wd1.myworkdayjobs.com/RakutenInc for global positions. Separate regional portals exist at japan-job-en.rakuten.careers for Japan-based roles and global.rakuten.com/corp/careers for the main corporate careers page. Browse roles by location, department, business segment, or keyword. Create a Workday profile to save progress and track your application status.

  2. 2
    Submit your application through the Workday portal

    Submit your application through the Workday portal. Upload a digital resume (PDF or Word format) and complete the required profile fields including work authorization, education history, and language proficiency. Rakuten's system parses resumes automatically, so use clean formatting with standard section headers. You may apply for up to three positions simultaneously. For Japan-based roles, having both an English and Japanese resume prepared is recommended.

  3. 3
    If your application passes the initial screening, a Rakuten recruiter will sched

    If your application passes the initial screening, a Rakuten recruiter will schedule a phone or video screening call, typically lasting 30-45 minutes. This introductory conversation covers your background, motivation for joining Rakuten, understanding of the Rakuten Ecosystem, and basic qualification checks. For roles in Japan, the recruiter may assess your English proficiency during this call, as English is the company's official corporate language.

  4. 4
    Technical or functional interviews follow the recruiter screen and typically con

    Technical or functional interviews follow the recruiter screen and typically consist of 2-3 rounds. For engineering roles, expect an online coding assessment on platforms like Codility or HackerRank covering algorithms and data structures, followed by live coding sessions and system design discussions. For business roles, expect case-study presentations or functional skill assessments relevant to the department.

  5. 5
    The final stage involves interviews with the hiring manager and senior leadershi

    The final stage involves interviews with the hiring manager and senior leadership, often conducted as a panel or a series of one-on-one conversations over a half-day. This stage evaluates both technical depth and cultural alignment with Rakuten Shugi — the company's core values and principles. Be prepared to discuss how you embody concepts like 'Speed!! Speed!! Speed!!' and 'Always Improve, Always Advance' with concrete examples from your career.

  6. 6
    After the final interviews, the hiring committee reviews feedback and makes a de

    After the final interviews, the hiring committee reviews feedback and makes a decision, typically communicated within 1-2 weeks. If an offer is extended, you will work with the recruiter on compensation details including base salary, stock options (Rakuten's Stock Option Program grants rights to purchase 100 shares at 1 yen based on performance), the Employee Stock Ownership Plan, relocation support for international candidates, and visa sponsorship for Japan-based roles.


Resume Tips for Rakuten Group

recommended

Demonstrate ecosystem-level thinking

Demonstrate ecosystem-level thinking. Rakuten is not a single-product company — it operates 70+ interconnected services. Show that you understand platform dynamics, cross-selling, and how different business units reinforce each other. Phrases like 'drove user engagement across multiple touchpoints' or 'designed systems supporting multi-service integration' resonate strongly with Rakuten hiring managers.

recommended

Highlight English proficiency prominently if applying to Japan-based roles

Highlight English proficiency prominently if applying to Japan-based roles. Since Rakuten adopted English as its official corporate language, fluency is a baseline requirement for most positions. Include TOEIC scores (800+ is the company benchmark), IELTS, or TOEFL results, and note any professional experience conducted primarily in English. For non-Japan roles, multilingual capabilities (especially Japanese) are a significant differentiator.

recommended

Quantify your impact with metrics relevant to Rakuten's business areas

Quantify your impact with metrics relevant to Rakuten's business areas. For e-commerce roles: 'increased marketplace GMV by 23% through personalized recommendation algorithms.' For fintech: 'processed 2M+ daily transactions with 99.99% uptime.' For mobile/telecom: 'reduced network latency by 35% through cloud-native architecture optimization.' Rakuten operates at massive consumer scale — demonstrate you can think in those terms.

recommended

Showcase experience with technologies central to Rakuten's stack

Showcase experience with technologies central to Rakuten's stack. The company uses Java and Python extensively, along with cloud infrastructure (AWS, Rakuten's own cloud), microservices architecture, Kubernetes, and modern data engineering tools. For mobile network roles, experience with Open RAN, network virtualization, or telecom protocols is highly valued. Mirror the job posting's technical requirements in your skills section.

recommended

Structure your resume with clean, ATS-friendly formatting for Workday parsing

Structure your resume with clean, ATS-friendly formatting for Workday parsing. Use standard section headers (Professional Experience, Education, Technical Skills, Certifications), avoid complex tables or multi-column layouts, and keep formatting simple. Workday handles PDF and Word documents well, but verify that parsed fields — especially dates, job titles, and company names — are accurate after submission.

recommended

Emphasize cross-cultural collaboration and global team experience

Emphasize cross-cultural collaboration and global team experience. With employees from 100+ countries and a workplace that operates in English despite being headquartered in Tokyo, Rakuten values candidates who thrive in multicultural environments. Highlight experience working with distributed international teams, living or working abroad, or managing projects across time zones.

recommended

Include any experience with loyalty programs, points systems, or membership plat

Include any experience with loyalty programs, points systems, or membership platforms. Rakuten Points is the connective tissue of the entire ecosystem, and understanding how loyalty mechanics drive user retention and cross-service engagement demonstrates immediate strategic alignment with the company's core business model.

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Tailor your resume narrative to Rakuten Shugi's Five Principles for Success

Tailor your resume narrative to Rakuten Shugi's Five Principles for Success. Frame achievements using language that reflects 'Always Improve, Always Advance' (continuous improvement initiatives), 'Speed!! Speed!! Speed!!' (rapid delivery and agile execution), and 'Maximize Customer Satisfaction' (user-centric design or NPS improvements). This cultural alignment signals that you have researched the company deeply.



Interview Culture

Rakuten's interview process blends Japanese corporate thoroughness with the energetic, fast-paced culture that CEO Hiroshi Mikitani has cultivated since the company's founding.

The overall experience is generally described as friendly, professional, and surprisingly low-pressure compared to Big Tech coding gauntlets, though the depth of evaluation varies significantly by role and seniority level. For engineering positions, the process typically begins with an online coding assessment hosted on platforms like Codility or HackerRank. These tests include a mix of multiple-choice questions on computer science fundamentals and timed coding problems covering algorithms, data structures, and problem-solving. The difficulty level is moderate — closer to standard LeetCode medium problems than the adversarial challenges found at FAANG companies. Candidates who advance face live technical interviews with engineers, where you will be asked to discuss the architecture of previous projects, demonstrate system design thinking, and solve coding problems while explaining your reasoning aloud. What distinguishes Rakuten interviews from many global tech companies is the emphasis on cultural fit and alignment with Rakuten Shugi. Interviewers will probe whether you genuinely connect with the company's mission of empowerment and its Five Principles for Success. Questions like 'Tell me about a time you moved faster than competitors expected' (Speed!! Speed!! Speed!!), 'How do you approach continuous self-improvement in your technical skills?' (Always Improve, Always Advance), and 'Describe a situation where you prioritized customer experience over technical elegance' (Maximize Customer Satisfaction) are common. These are not perfunctory cultural questions — Rakuten takes its corporate philosophy seriously, and demonstrating authentic alignment matters. The hiring manager interview often explores your understanding of Rakuten's ecosystem strategy and how your role would contribute to the broader platform. Be prepared to discuss how different Rakuten services interconnect, why ecosystem lock-in through loyalty points creates competitive moats, and how your functional expertise would strengthen the whole. This systems-level thinking is valued highly. Rakuten's global workforce means you may interview with team members from Japan, India, Singapore, Europe, or the United States in the same loop. Cross-cultural communication skills are observed throughout the process, not just in dedicated behavioral rounds. The company's Englishnization policy means all interviews are conducted in English for global positions, though Japanese language skills are appreciated and sometimes assessed separately for Japan-based roles. On average, the hiring process takes approximately 35 days from application to offer, though engineering roles may move faster (some candidates report timelines as short as 2-3 weeks) while senior or specialized positions can extend to several months. The tone throughout is respectful of candidates' time, with recruiters generally communicative about next steps and timeline expectations. Rakuten's interview culture reflects a company that wants to find people who are both technically capable and genuinely excited about building an ecosystem that empowers people's daily lives.

What Rakuten Group Looks For

  • Strong alignment with Rakuten Shugi — the company's core philosophy comprising Brand Concepts and Five Principles for Success. Candidates who can articulate why empowerment, speed, continuous improvement, customer satisfaction, and professional passion matter to them personally will stand out over those with marginally stronger technical credentials.
  • English language proficiency at a professional working level, especially for Japan-based positions. Rakuten's Englishnization initiative is not symbolic — all meetings, emails, and documentation are conducted in English. A TOEIC score of 800+ is the company benchmark, though demonstrated fluency through work experience carries equal weight.
  • Technical depth appropriate to the role, with particular emphasis on scalable systems. Rakuten processes hundreds of millions of e-commerce transactions, financial operations, and mobile network events daily. Engineers must demonstrate experience building and maintaining systems at consumer internet scale, whether in backend services, data pipelines, mobile applications, or infrastructure.
  • Entrepreneurial mindset and comfort with ambiguity. Despite being a large corporation, Rakuten encourages internal entrepreneurship and rapid experimentation across its business units. Candidates who have launched new products, led zero-to-one initiatives, or driven significant change within established organizations are valued.
  • Cross-functional collaboration skills and the ability to work across diverse teams. Rakuten's ecosystem model means engineers regularly interact with product, marketing, finance, and partner teams. The company explicitly values people who can bridge technical and business domains, not just deep specialists who work in isolation.
  • Global perspective and cultural adaptability. With employees from over 100 countries working together and a Japanese company that operates in English, Rakuten needs people who thrive in multicultural environments. Experience living abroad, working with distributed international teams, or managing cross-border projects is strongly preferred.
  • A genuine passion for consumer internet services and how technology improves daily life. Rakuten's mission centers on empowering individuals and businesses — candidates who are motivated by user impact rather than pure technical challenge align best with the company's purpose.
  • Growth mindset and commitment to continuous learning. Rakuten invests heavily in employee development through internal training programs, the Rakuten Technology Conference, and cross-departmental rotation opportunities. They want people who will take advantage of these resources and continuously expand their capabilities.

Frequently Asked Questions

Does Rakuten require Japanese language skills for positions in Japan?
Not necessarily. Since Rakuten adopted English as its official corporate language in 2012, all internal communications — meetings, emails, documentation — are conducted in English. Many Japan-based engineering roles do not require Japanese, and approximately 50% of engineering staff are non-Japanese. However, Japanese proficiency is a strong advantage for customer-facing roles, business positions, and for daily life outside the office. Some roles explicitly list Japanese as required, so check each job posting carefully.
What is the Rakuten Shugi and why does it matter for interviews?
Rakuten Shugi (Rakuten Basic Principles) is the company's corporate philosophy comprising Brand Concepts and Five Principles for Success: (1) Always Improve, Always Advance, (2) Hypothesize, Practice, Validate, Shikumika, (3) Maximize Customer Satisfaction, (4) Speed!! Speed!! Speed!!, and (5) Passionate Professionalism. It matters for interviews because Rakuten actively evaluates cultural alignment with these principles. Prepare specific examples from your career that demonstrate each principle in action. Interviewers will ask behavioral questions directly mapped to Rakuten Shugi.
What is the compensation structure at Rakuten?
Rakuten offers a comprehensive total compensation package including base salary, performance bonuses, and two stock programs. The Stock Option Program grants selected employees the right to purchase 100 shares of Rakuten stock (TSE: 4755) for 1 yen, awarded up to twice a year based on performance evaluations. The Employee Stock Ownership Plan enables regular share purchases. Benefits include social insurance (pension, health, unemployment, workers' compensation), commuting allowance, annual paid leave, in-house daycare, health counseling, retirement benefits, and employee discounts. For international hires, relocation support includes visa sponsorship and moving assistance.
How does the technical interview differ between engineering and business roles?
Engineering candidates face an online coding assessment (Codility or HackerRank) testing algorithms and data structures, followed by live technical interviews covering system design, architecture discussions, and coding problems. Business candidates undergo functional assessments relevant to their domain — marketing analytics, financial modeling, or strategic case studies. Both tracks include behavioral interviews evaluating Rakuten Shugi alignment. Engineering interviews are moderate in difficulty, focusing more on practical problem-solving and project experience than competitive programming challenges.
Does Rakuten sponsor work visas for international candidates?
Yes, Rakuten actively sponsors work visas, particularly for Japan-based positions. The company provides comprehensive relocation support including visa processing, moving expenses, and settlement assistance for international hires relocating to Japan. With approximately 20% of employees being non-Japanese nationals, Rakuten has well-established immigration processes. Visa sponsorship availability varies by location and role, so confirm eligibility with your recruiter early in the process. The company also has offices in India, Singapore, Germany, the UK, and the US where local work authorization may be sponsored.
What is the Englishnization initiative and how does it affect daily work?
Englishnization is Rakuten's policy of using English as the official corporate language, implemented in 2012 by CEO Hiroshi Mikitani to support global expansion. In practice, all meetings, emails, internal documentation, and presentations are conducted in English, even among Japanese employees in the Tokyo headquarters. The company invested heavily in English training and set a TOEIC 800 benchmark for employees. This initiative has fundamentally shaped Rakuten's culture, enabling the company to recruit top talent globally and creating a genuinely international workplace. For candidates, it means English fluency is essential regardless of the office location.
What career development opportunities does Rakuten offer?
Rakuten invests significantly in employee growth through multiple programs. New graduates participate in structured onboarding with mentorship and rotation opportunities across the Rakuten Ecosystem. The company offers internal training programs, hosts the annual Rakuten Technology Conference, and provides opportunities for cross-departmental transfers. Employees can join over 50 internal clubs and communities. The performance evaluation system is tied to Rakuten Shugi principles, and strong performers may receive stock options. The ecosystem structure means engineers can move between e-commerce, fintech, mobile, and AI teams without leaving the company.
How long does the Rakuten hiring process take from application to offer?
The average hiring timeline at Rakuten is approximately 35 days across all positions. However, this varies significantly by role: some software engineering candidates report processes as short as 1-2 weeks, while specialized or senior positions may extend to several months. The typical process includes application screening (1-2 weeks), recruiter phone screen (30-45 minutes), technical assessment and interviews (1-3 weeks), and final round with hiring manager and leadership (1 week). Staying responsive to recruiter communications and being flexible with scheduling can accelerate the timeline.
Can I apply to multiple positions at Rakuten simultaneously?
Yes, Rakuten allows candidates to apply for up to three positions at one time through their Workday careers portal. This is useful given the breadth of Rakuten's ecosystem — you might be qualified for roles across e-commerce engineering, fintech product management, and mobile infrastructure. Each application is reviewed independently by the relevant hiring team. If you are unsure which role is the best fit, the recruiter from your initial screen can advise on internal opportunities that match your profile and may redirect your application to a more suitable team.
What makes Rakuten different from other Japanese tech companies to work for?
Three factors distinguish Rakuten from traditional Japanese corporations. First, the Englishnization policy creates a genuinely global workplace rare among Japan-headquartered companies — you will not feel isolated as a non-Japanese employee. Second, the ecosystem breadth (e-commerce, fintech, mobile, media, sports) offers career versatility unmatched by single-product companies. Third, Rakuten's culture blends Japanese thoroughness with Silicon Valley-inspired speed and entrepreneurialism — CEO Mikitani explicitly models the company on both Japanese craftsmanship and American tech-company dynamism. The flat organizational structure, open office design, and emphasis on speed over hierarchy make Rakuten feel more startup-like than companies of comparable size.

Open Positions

Rakuten Group currently has 211 open positions.

Check Your Resume Before Applying → View 211 open positions at Rakuten Group

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