PR Manager, UK Stores & Corp Comms

GB, London April 16, 2026 Full Time Amazon Custom Ats (Amazon.jobs)
Amazon is seeking an experienced, driven and creative individual as a PR Manager for the retail function in the UK. They will be responsible for delivering campaigns for large scale shopping moments, including events like Prime Day and Black Friday, and creating activity that demonstrates the value customers get while shopping with Amazon. The successful candidate will be a key member of the UK Comms team, reporting to the Head of Consumer Communications for the UK.

The candidate should demonstrate a proven track record for managing effective consumer campaigns for large, fast-moving organisations in the UK, including delivering earned media, social media, and influencer relations activity. They will have a deep understanding and connection to the earned and social media landscape in the UK, be passionate about their craft, be an excellent writer, and have an ambition to do great, meaningful work. The successful candidate will be able to collaborate closely with teams throughout the business, as well as with stakeholders outside the business including media, influencers, creators, and agency partners. They should enjoy working in a fast-paced, start-up culture, and will have extensive experience in either an agency or in-house role.


Key job responsibilities
- Develop and manage integrated PR campaigns around key retail moments
- Deliver campaigns and launches around shopping innovations
- Write campaign plans, messaging, and media-facing materials
- Build relations with key media, and be able to pitch and secure top tier coverage
- Provide counsel to internal executives on PR challenges and opportunities
- Collaborate with agencies and wider international teams to devise and implement PR activity
- Work with internal teams across the business to deliver projects to deadline
- Manage fast-moving, complex PR challenges from both the business and the media
- Support with issues management related to the UK retail business

Key skills
- Media expertise: Understanding of the media & social media landscape
- Strategic thinking: Align PR activity with business objectives
- Collaboration: Work effectively in a team environment
- Bias for action: Take initiative to drive projects forward, maintaining high standards
- Leadership: Guide agency partners and demonstrate PR value to senior stakeholders
- Adaptability: Thrive in a fast-paced environment
- Decision-making: Advise on appropriate actions and manage media inquiries

Basic Qualifications

- Experience in professional communications or public relations
- Experience developing successful marketing or communications campaigns
- Experience measuring and reporting on the effectiveness of PR programs

Preferred Qualifications

- Extensive experience in agency and/or in-house roles

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
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