The Global Social Manager, FC Mobile is responsible for the day-to-day execution and publishing of Global FC Mobile social channels, taking full ownership of social output and real-time social operations for the FC Mobile game.

This role plays a critical part in managing and growing EA SPORTS FC Mobile’s social presence by ensuring consistent, high-quality execution.

You will serve as the connective thread to ensure that the flow of content, assets, and updates from Development, Marketing, and Creative teams are seamless and efficiently delivered across global social channels. You’ll help shape how FC Mobile shows up across social, expanding its reach and deepening player engagement.

Responsibilities

Day-to-Day Channel Management

• Lead daily posting, scheduling, and real-time social channel operations across Global FC Mobile social platforms (Instagram, Facebook, X, WhatsApp, YouTube, Threads).

• Own executional publishing workflows, ensuring accuracy, timeliness, and consistency of FC Mobile social output.

• Support campaign deployment through content QA, asset management, and platform optimization.

• Ensure social publishing reflects live service updates, in-game events, and major product milestones.

• Maintain consistent quality, cadence, and clarity across all FC Mobile social communications.

Cross-Functional Collaboration

• Partner closely with FC Mobile development, marketing, regional, and creative teams to align on content planning and messaging priorities.

• Align with the Art Team to produce relevant content that resonates with our FC Mobile audience.

• Act as the primary executional social point of contact for Mobile stakeholders, ensuring transparency and alignment.

• Work with the Global Social Media team to integrate FC Mobile content into broader FC publishing rhythms where relevant.

Optimization & Insights

• Track real-time performance of FC Mobile social content and identify optimization opportunities.

• Collaborate with Social Strategy and Insights partners to understand audience behavior and improve engagement.

• Communicate regularly with the FC Mobile Community team to understand trends, risks, and player sentiment to inform future content planning and live service communication.

Requirements

• 5 years of experience in social media management, community management, or digital marketing, ideally within gaming, mobile, or live service environments.

• Experience managing executional social publishing for always-on or live service products.

• Strong organizational skills with the ability to manage fast-moving content pipelines and approvals.

• Proven experience working cross-functionally with development, marketing, and publishing teams.

• Strong written communication skills with an eye for clarity, accuracy, and tone.

• Passion for mobile gaming, football, and knowledge of FC products.

• Bachelor’s degree in Communications, Marketing, or related field preferred.