Senior Performance Marketer

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Senior Performance Marketer Google Meta Ads (5+ Years Experience)

Job Profile Status: Currently hiring for this position. Follow us on to get the earliest opening update.

Role Overview:

NexGi is looking for a Senior Performance Marketer who has real, hands-on experience managing and scaling Google Meta Ads campaigns in an agency environment. This is not a coordination role. This is a results-driven execution role where you will manage multiple client accounts, optimize high-budget campaigns, and drive measurable ROI. We need someone who understands funnels, data, attribution, and scaling strategies, and stays aligned with the latest Meta Google platform updates.

Who Should Not Apply:

• Candidates without digital marketing agency experience

• Those who have only handled small budgets or single-brand accounts

• Marketers who rely only on automation without understanding fundamentals

• Professionals uncomfortable with performance pressure or ROI accountability

Core Responsibilities:

• Plan, execute, and scale campaigns across:

• Google Search

• Google Display

• YouTube Ads

• Performance Max

• Meta Ads (Facebook Instagram)

• Manage multi-client, high-budget accounts with ROI focus.

• Optimize funnels for:

• Lead generation

• E-commerce sales

• Conduct audience testing, creative testing, and landing page optimization.

• Monitor and improve key metrics:
  • ROAS
  • CPA
  • CTR
  • Conversion rate

• ROAS

• CPA

• CTR

• Conversion rate

• Track and report performance using:
  • GA4
  • Google Ads
  • Meta Ads Manager

• GA4

• Google Ads

• Meta Ads Manager

• Coordinate with creative, content, and strategy teams.

• Deliver weekly and monthly reports with clear action plans.

Required Skills (Must-Have):

• 5+ years of hands-on experience managing Google Meta Ads

• Mandatory experience in a digital marketing agency

• Strong understanding of:

• Conversion funnels

• Attribution models

• Audience segmentation

• Scaling frameworks

• Proven experience handling lead generation and e-commerce campaigns

• Ability to manage multiple client accounts simultaneously

• Strong analytical and decision-making skills

• Up-to-date with platform updates, policy changes, and ad formats

Required Skills (Good-to-have):

• Experience with CAPI and advanced tracking setups

• Knowledge of Google Tag Manager and server-side tracking

• Exposure to CRO and landing page optimization

• Experience scaling accounts beyond 10L+ monthly spend

• Team leadership or mentoring experience

What We Care About More Than Degrees:

• Campaign results you ve driven

• Your ability to explain why something worked or failed

• Ownership mindset and accountability

• Speed of testing and optimization

• Strategic thinking backed by data

Application Instructions (Important):

Please share the following while applying:

• A brief summary of your agency experience

• Approximate monthly budgets you ve managed

• Types of campaigns handled (lead gen / e-commerce / B2B etc.)

• Tools you actively use (GA4, GTM, CAPI etc.)

Shortlisted candidates will go through:

• Technical screening

• Case-based discussion

• Final leadership interview

Perks Benefits:

• Work with diverse D2C and service brands

• Exposure to high-budget performance accounts

• Performance-driven growth environment

• Collaborative, execution-focused team culture

• Opportunity to grow into a performance leadership role

Meet our people

Smart
Proactive
Reliable

At NexGen, every individual is having a skill to thrive perfection. We are a team of designers, developers, engineers, marketers and most importantly we are NexGen Innovators.

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