Senior Field Marketing Manager

WalkMe, an SAP company, pioneered the Digital Adoption Platform (DAP) to enable business leaders to fully harness technology in today's complex digital landscape. By leveraging WalkMe's features—guidance, engagement, insights, and automation—employees boost efficiency, executives gain greater visibility into digital usage, and organizations maximize their digital assets, driving successful digital transformation. Together, SAP and WalkMe form a powerful partnership that revolutionizes the digital transformation journey. This collaboration allows businesses to unlock the full potential of SAP's robust ERP solutions while seamlessly enhancing user experience and productivity with WalkMe's intuitive digital adoption platform. We are seeking a dynamic Senior Field Marketing Manager who will own and drive our integrated marketing plan through specific initiatives and events across the East regions and Canada, reporting directly to the Sr. Director, Field Marketing. We are looking for a seasoned, data-driven Regional Marketing Lead who does more than just plan events — someone who owns their region end-to-end, develops and executes integrated go-to-market strategies aligned to top-down business priorities, collaborates deeply with sales, technical, and customer success teams, and drives both inbound and outbound funnel performance. This person will be the primary steward of WalkMe’s brand, demand generation and customer engagement in their region.