Sales Manager

Singapore, sg March 20, 2026 Full Time

The Sales Manager is responsible for promoting the hotel, and, where possible, hotels within the chain in the designated area/region. The role focuses on achieving optimal sales under the best possible conditions for the company while meeting budgetary requirements and individual KPIs.

Key Responsibilities

  • Promote the hotel and support chain-wide sales opportunities within the assigned area/region..

  • Achieve hotel budget targets and individual KPIs, including room nights, meeting room targets, ADR, and occupancy.

  • Visit and maintain relationships with former, existing, and potential clients, focusing on commercial accounts.

  • Anticipate business volume by considering hotel occupancy, holidays, weather, events, and local activities.

  • Understand guest requirements and ensure services meet their expectations.

  • Maintain accurate client and company information in the PMS and provide excellent after-sales service.

  • Negotiate rates and contracts with clients, confirm verbal proposals in writing, and follow up on complaints.

  • Support the Director of Sales in training and onboarding new team members.

  • Monitor competitors’ activities and contribute to market intelligence.

  • Execute the hotel’s sales strategy, sell room nights, and maximize revenue while adhering to company policies and ethics.

  • Bachelor's Degree or Diploma in Hospitality Management is mandatory
  • A minimum of 5 years of demonstrable sales experience in an equivalent capacity is required
  • Proven track record in relationship building and business development, including proficiency in prospecting, networking, conducting site inspections, and executing sales calls
  • Superior verbal and written communication skills with meticulous attention to detail
  • Demonstrated ability to stay current with industry trends and disseminate critical information to all relevant personnel
  • Exceptional organizational acumen, with a proven capacity to prioritize and manage multiple high-priority tasks concurrently
  • Forward-thinking mindset to anticipate and proactively support evolving business needs
  • Unwavering commitment to the highest standards of personal integrity and ethical conduct
  • Demonstrated excellence in customer service delivery
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