Marketing Intelligence Analyst

Remote job Remote February 25, 2026

Mayflower is a technology company that alters the entertainment industry to a new level of perception and engagement.

We are building the future of live entertainment. We believe that by providing people with the best and highest-quality live streaming experience in entertainment, we can tackle the world’s “problems” better, together!

We are seeking an experienced Marketing Intelligence Analyst to join our dynamic team.

Job Responsibilities

Establish Brand Marketing Metrics and KPIs: Define a comprehensive measurement framework for brand marketing efforts, encompassing key performance metrics like social listening, share of voice, engagement rates, reach, and conversion tracking.
Develop Tracking and Reporting Systems: Set up analytics tools and dashboards for real-time reporting on brand marketing metrics. This includes insights into video metrics, audience behavior, and campaign-specific KPIs to enable ongoing optimization.
Conduct Social Listening and Sentiment Analysis: Implement tools to track brand sentiment, share of voice, and social media conversations, converting insights into strategic recommendations for brand perception and engagement.
Collaborate with Product Data Analysts: Partner with product data teams to explore correlations between marketing data and product metrics, helping to identify cross-functional patterns that could inform both marketing and product strategies.
Contribute to Brand Health Studies: Serve as a key internal partner for brand health research, collaborating with agencies to track brand awareness, reputation, and sentiment over time.
Deliver Insights for Marketing Optimization: Provide insights on a variety of metrics—including social engagement, video performance, campaign conversions, and cost-efficiency—to inform brand marketing strategies and help refine future campaigns.