East Region Sales Manager - Convenience Channel

PA, US April 18, 2026
Just Born, Inc . is a family-owned candy manufacturer that has been creating joyful moments for generations. Founded in 1923 and headquartered in Bethlehem, Pennsylvania, we are proud to produce iconic brands like PEEPS®, MIKE AND IKE®, HOT TAMALES®, and GOLDENBERG’S® PEANUT CHEWS®. Our purpose is simple: to create joyful moments and build stronger communities . Guided by our highest ideals—to take care of each other, do the right thing, and give forward —we remain committed to our people, our consumers, our community, and the planet. Position Summary: We’re looking for a Regional Sales Manager – Convenience Channel East to help us expand our footprint, grow our brands, and deliver delight across the Convenience channel. This role is ideal for a data-focused sales leader who leads with curiosity, collaboration, and creativity - building strong relationships internally and partnering externally with distributors and customers to develop win-win solutions. You’ll play a key role in growing our Convenience business, bringing innovation to life, and delivering results that enable our next century of growth. How You’ll Impact Results: · Develop and execute regional sales strategies that drive sales, share, and profit growth in alignment with national Convenience goals. · Lead key account relationships through business reviews, planogram evaluations, and solution-based presentations. · Accelerate innovation and distribution expansion by securing new items and maximizing speed-to-market. · Partner with and hold brokers accountable for distribution, in-store execution, and promotional excellence. · Plan and evaluate trade promotions to ensure ROI, profitability, and impactful execution. · Use syndicated and POS data (Incorta, Vistex, Salesforce) to identify opportunities, close voids, and measure success. · Collaborate with Marketing, Supply Chain, Finance, and Innovation to align strategies and ensure seamless execution.
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