Director of Sales & Marketing at Hilton Scottsdale Resort & Villas - Franchise

• Develop and execute comprehensive sales strategies to meet revenue targets for room sales, group bookings, and other hotel services.
• Lead and motivate the sales team, set clear goals, and monitor performance.
• Manage key client relationships, including corporate, group, and leisure accounts.
• Identify new business opportunities, partnerships, and markets.
• Negotiate and close business deals with high-profile clients and agencies.
• Lead the development of strategic, revenue-driving marketing initiatives that enhance positioning and market visibility.
• Oversee and elevate all marketing initiatives with a focus on storytelling, digital strategy, and experience-driven promotion.
• Manage the hotel’s online presence, including the website, social media, and online travel agencies (OTAs).
• Analyze market trends and competitor activity to adjust marketing strategies accordingly.
• Ensure that branding and messaging are consistent across all channels and platforms.
• Prepare and manage the sales and marketing budget.
• Analyze sales data, track progress towards revenue goals, and provide regular reports to senior management.
• Forecast future business levels and adjust sales strategies as needed.
• Lead, train, and mentor the sales and marketing team, fostering a culture of high performance.
• Conduct regular performance reviews, set developmental goals, and provide guidance and support for career growth.
• Ensure the team is knowledgeable about the hotel's offerings and the competitive landscape.
• Work closely with other hotel departments, including operations, revenue management, and catering, to align sales efforts with overall business needs.
• Attend industry events, trade shows, and networking functions to represent the hotel and expand its market presence.
• Other duties assigned by the Leader.

ACADEMIC BACKGROUND

• Bachelor’s degree in Marketing, Business, Hospitality Management, or a related field.

KNOWLEDGE & EXPERIENCE

• At least 5-7 years of experience in sales and marketing in the hospitality industry, with a proven track record in leadership and revenue generation.
• Demonstrated success in positioning a unique product, experience, or concept within a competitive market.
• Strong background in brand marketing, digital strategy, or experience-based promotion.
• Revenue strategy acumen

PREFERRED

• Proven ability to build awareness and demand through innovative campaigns.
• Strong understanding of the hotel industry, sales techniques, and marketing trends.
• Excellent communication, negotiation, and presentation skills.
• Desert destination market knowledge
• Experience with villa or residential-style inventory

SKILLS & ABILITIES

• Strong working knowledge of hospitality sales, marketing, and revenue systems required, including:
• Delphi – for lead management, account tracking, and sales reporting
• Salesforce – for customer relationship management and pipeline visibility
• Hilton brand systems – including brand standards, marketing platforms, and reporting tools
• PEP (Property Engagement Platform) – for operational and guest data alignment
• Passkey – for group housing management and demand optimization

Additional strengths:

• Ability to leverage CRM and brand systems to support marketing initiatives and demand generation
• Proficiency in using data to inform strategy and measure performance
• Strong collaboration across sales, marketing, and operations through shared platforms
• Proficiency in Microsoft Office Suite