Commercial Director - South East Asia

Bangkok, Bangkok April 9, 2026 Full Time Hilton Careers Portal (Proprietary)

Potential work locations include Bangkok, Kuala Lumpur, and Singapore, to be determined with the hiring manager.

Based in South East Asia (SEA), you have the responsibility for delivering market leading commercial performance in the SEA region. You are accountable for the development and execution of a commercial strategy and plans to maximize revenues over the short, medium and long term. This role leads and drives relentless focus on delivering commercial targets and growing market share across SEA or a part of SEA geographies.

You are responsible for the hiring and development of the next generation of this region’s leadership and demonstrate leadership that ensures all aspects of the commercial operation are aligned with our Hilton Strategic Priorities and that teams exemplify the Hilton Values in how they operate every day.

The establishment of effective working relationships with Senior Commercial Area and Regional Leadership, Brand teams, General Managers, Management and Ownership groups is also a critical component of this position. The role must have strong communication and analytical skills and a demonstrated ability to think strategically to resolve business challenges.

 

HOW YOU WILL MAKE AN IMPACT

Your role is important, and below are some of the fundamental job duties that make your work unique.

Business Acumen

  • Partner with VP of Operations and Senior Director of Operations - SEA as the commercial ‘arm’ of their business

  • Support hotel openings from a commercial perspective to make full use of the commercial engines including Revenue Management Consolidated Centre (RMCC), Sales Operations, Hilton Worldwide Sales (HWS), Shared Segment Sales Offices, Marketing, F&B, and Hilton Reservations & Customer Care (HRCC)

  • Translate organisational goals and priorities into performance standards for the Commercial Services SEA team

Setting Strategy

  • Responsible for the execution of short, medium and long-term commercial strategy and plan to deliver sustained above market top line performance across SEA

  • Clearly communicate strategy and performance against our strategy and initiatives

  • Gain buy-in and support for the relevant strategies and key initiatives required to deliver the strategy from senior stakeholders

  • Lead strategic planning across the Commercial Services team in SEA to advance the company goals while ensuring the communication of key messages to internal and external stakeholders

Executing for Results

  • Lead negotiations with third party suppliers as and when necessary

  • Collaborate with the above property Revenue, Sales, F&B, Marketing, eCommerce and Finance in SEA, together with the respective Commercial Heads in APAC

  • Ensure all commercial initiatives are planned adequately and managed properly through to delivery

  • Ensure that the Commercial team in SEA is integrated in its approach to increasing RevPAR and Market Share, and work in collaboration with other SEA Commercial Director(s) to drive gains in all sub regions

Leading Teams

  • Ensure the Commercial Services teams in SEA provide adequate support to all on property teams

  • Maintain and develop talent across SEA on property and above property to ensure the highest level of performance is achieved as well as planning for future succession

  • Maintain adequate succession plans to ensure that our team is ‘future-proofed’

Building Relationship and Using Influence

  • Develop and maintain excellent relationships with senior personnel across the company

  • Develop strong relationships with key Commercial partners in APAC to further strengthen our commercial performance

  • Maintain excellent relations and ensures coordination with the Commercial Services APAC team to enable collective effectiveness

  • Maintain strategic alliances with Global Database Management, HRCC, Distribution & Channel Management, and other important Distribution centres

  • Attend property visits, corporate and ownership meetings, budget and forecast reviews

 

WHY YOU’LL BE A GREAT FIT

You have these minimum qualifications:

  • 7+ years of related experience

  • 4+ years of management or supervisory experience at Director level

  • 40% of travel time and subject to business needs

Stakeholder Management

  • Strong relationship building skills

  • Ability to effectively plan and proactively communicate/manage expectations with stakeholders that may include both internal and external partners (project sponsors/senior leadership team)

  • Experience in working in a matrix organization

Analysis

  • Experience in revenue management

  • Present clear and logical arguments and decision based on factual data

  • Quick and accurate when evaluating complex written and numerical information

Teamwork, Leadership and Relationships

  • Develop constructive relationships at all levels within the organization

  • Demonstrate leadership and effectively motivates teams, helps others when needed

  • Maintain effectiveness in situations of disappointment or high pressure

  • Adapt willingly to change

Planning

  • Identify priorities effectively, balancing importance, urgency and resources

  • Manage own personal time efficiently within tight schedules

  • Strategic thinker while translating financial goals into operational plans

Drive and Resilience

  • Dynamic, innovative, and creative in finding business solutions

  • Work effectively and accurately in a fast-paced environment

  • Ability to challenge while maintaining strong relationships

  • High level of emotional intelligence and interpersonal skills with the ability to provide and receive professional, constructive feedback that elevates individual performance and job satisfaction

 

WHAT IT IS LIKE WORKING FOR HILTON

Hilton, the #1 World’s Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more than 100-year history. Hilton is proud to have an award-winning workplace culture, and we are consistently named among one of the World’s Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it’s like to be on Team Hilton!

Apply on company site

How to Get Hired at Hilton

  • Apply through jobs.hilton.com — Hilton's portal covering hotel operations, corporate positions, and early talent programs across 22 brands in 126 countries.
  • The hiring process takes ~20 days: application → phone screen → in-person interview → skills assessment (some roles) → background check → offer. Can move within 1 week for urgent hires.
Read the full guide

How well do you match this role?

Check My Resume