Brand Manager, Oreo
Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
Location:
This is a full-time position based at our East Hanover, NJ HQ office with in-office expectations of ~50% of the time (2-3 days a week).
Mission: Working with other internal & external stakeholders, you will determine the priorities to enable consumer & customer centric brand growth. You will develop annual plans, setting objectives and allocating resources. In addition, you will execute brand marketing plans, sharing objectives and monitoring performance, to deliver results over the Annual Contract and Strategic Plan horizon. Based on your deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360-degree campaigns.
Responsibilities & Outcomes:
Consumer behavior, preferably in the consumer goods sector in matrix environment
Developing a seamless consumer experience & creating a holistic brand ecosystem
Creating best in class 360 brand activation (TV, social/digital, consumer engagements, PR/earned, in-store)
Building and optimizing media plans to drive ROI with a focus on digital
Managing a brand’s PnL & business objectives
Analytics and creativity to continuously review, evolve, and optimize plans to the consumer, category, and customer.
Leading and influencing internal cross-functional & external agency teams
Strong project management skills and ability to manage multiple projects simultaneously
Communicating effectively, verbally and in writing, and executive presentation skills
What You Bring:
A desire to drive your future and accelerate your career and the following experience and knowledge:
Agility over Perfection
Execution with excellence and prioritizing results
Follow through on commitment and persevere through challenges to find creative solutions
Consumer behavior, preferably in the consumer goods sector in matrix environment
Developing a seamless consumer experience
Managing business objectives beyond brand and budget
Analytics and creativity to think critically about opportunities
Leading and influencing teams and managing trade-offs
Communicating effectively, verbally and in writing, and executive presentation skills
Effective time management skills, managing multiple priorities and deadlines
Markets with diverse economic environments a distinct advantage
Experience leading teams and the coaching and development of direct reports.
What extra ingredients you will bring
7+ years (for Sr. Brand Manager) of progressive experience in Brand Marketing, working with large CPG brands (revenue of $100MM+)
Creative and innovative mindset, ability to think outside the box and challenge the status quo
Demonstrated understanding of the retail landscape/working with retail accounts (partnership, joint business value creation, etc)
Brand Equity Marketing experience: Consumer storytelling towards desired behavior change, long-term strategy, agency and external partnership management
Education: Bachelor’s degree required; MBA preferred
Travel requirements: Approx. 2-3 business trips per year
Salary and Benefits:
The base salary range for this position is $122,000 to $167,750; the exact salary depends on several factors such as experience, skills, education and location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results. In addition, Mondelez International offers the following benefits: health insurance, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education related programs, paid holidays and vacation time. Some of these benefits have eligibility requirements. Many of these benefits are subsidized or fully paid for by the company.No Relocation support availableBusiness Unit Summary
The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here, we produce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands—including Oreo and Chips Ahoy! cookies, Ritz, Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products —are close at hand for our consumers across the country.
Mondelēz Global LLC is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.
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