Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Growth Performance Manager (Offerwall)

Unity · London, United Kingdom

The opportunity
Unity Technologies is a leading platform for creating and operating real-time 3D content, empowering developers to build, monetize, and optimize their games and applications. Our commitment to innovation and excellence drives our growth as we continue to redefine the gaming and interactive entertainment landscape.

In the Growth Department, we focus on enhancing our clients’ success through strategic partnerships and data-driven insights. As a Performance Manager, you will optimize key strategic gaming accounts using our advanced advertising platform.

You would join the team that focuses on our Offerwall Demand and Supply initiatives. The Offerwall is a powerful tool that allows users to engage with advertising content while enhancing the user experience within games. Your expertise in data analytics and strategic thinking will be crucial in driving revenue growth and improving game economies.

What you'll be doing

  • Conduct data analysis to identify trends and insights, executing strategies to optimize user acquisition activity.
  • Collaborate with Client Partner teams to support and optimize key gaming accounts, ensuring client satisfaction and success.
  • Communicate with advertisers on providing suggestions to optimize campaigns and improve user acquisition strategy.
  • Work closely with internal teams to implement improvements, develop new features, and adjust strategies to ensure client success.
  • Develop and present client-facing materials, including partnership decks, case studies, and presentations to drive business development efforts.

What we're looking for

  • Analytical Skills: Exceptional analytical and problem-solving skills with proficiency in data analysis tools such as Excel, Imply, or Looker.
  • Strategic Thinking: Ability to approach problems strategically and execute strategies cross-functionally.
  • Strong team player with excellent collaboration and interpersonal skills.
  • Communication Skills: Excellent written and verbal communication skills in English, with the ability to present complex data insights clearly and effectively.
  • Industry Knowledge: Previous experience working on mobile gaming or in the ad tech/gaming industry.
  • Ability to multitask and prioritize in a fast-paced environment.
  • Excellent verbal and written communication skills in English

You might also have

  • Familiarity with mobile app tracking and attribution analytics platforms (AppsFlyer, Adjust, etc).

Additional information

  • Relocation support is not available for this position
  • Work visa/immigration sponsorship is not available for this position

Life at Unity

Unity [NYSE: U] is the world’s leading game engine, powering play for more than 3 billion consumers each month. The top mobile games in the world, the most played PC indie titles, the most innovative console games, and virtually all of the top XR and Web Games are developed, deployed, and grown in Unity. Unity also enables teams across industries like automotive, manufacturing, and healthcare to design, simulate, and collaborate in 3D — closing the gap between ideas and reality. For more information, please visit www.unity.com.

Unity is a proud equal opportunity employer. We are committed to fostering an inclusive, innovative environment and celebrate our employees across age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. Our differences are strengths that enable us to support the growing and evolving needs of our customers, partners, and collaborators. If you have a disability that means there are preparations or accommodations we can make to help ensure you have a comfortable and positive interview experience, please fill out this form to let us know.

This position requires the incumbent to have a sufficient knowledge of English to have professional verbal and written exchanges in this language since the performance of the duties related to this position requires frequent and regular communication with colleagues and partners located worldwide and whose common language is English.

Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Unity does not accept unsolicited headhunter and agency resumes. Unity will not pay fees to any third-party agency or company that does not have a signed agreement with Unity.

Your privacy is important to us. Please take a moment to review our Prospect and Applicant Privacy Policies. Should you have any concerns about your privacy, please contact us at [email protected]

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