Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Equipment Associate

United Rentals · Tampa, FL, USA

Great company. Great people. Great opportunities.

If you’d like the chance to make your mark with the world’s largest equipment rental provider, come build your future with United Rentals!

As an Equipment Associate at United Rentals, you will perform a variety of manual tasks to ensure smooth branch operation. Your primary objective will be to provide labor assistance to service technicians, sales staff and other branch personnel engaged in meeting the needs of customers.

Excellence in this challenging and rewarding position paves the way for advancement opportunities into our Driver and Service Technician development programs.

What you'll do:

  • Check equipment for damage, hours used, mileage and fuel level upon return to the branch

  • Inspect rental equipment for safety decals, safety compliance, and ensure that equipment is in good working order

  • Clean all equipment and maintain a clean work area

  • Load and unload rental equipment, and prepare equipment for rental

  • Checkout and demonstrate equipment for customers as well as drive a delivery truck to pick-up and drop-off equipment

  • Other duties assigned as needed

Requirements:

  • High school diploma or equivalent

  • Valid driver's license with acceptable driving record

  • Effective communication, multi-tasking and strong teamwork skills

  • Diligent attention to safety

  • Superior customer service skills

  • Ability to frequently lift items up to 45 lbs.

This position is deemed Safety Sensitive for purposes of United Rentals’ policies and procedures.

Why join us?

We don’t just “talk the talk!” We’re an award-winning company (recently named a Glassdoor Best Place to Work in 2026) that truly cares about our people - That’s why we offer best-in-class benefits and perks that will support you and your family. In addition to our health and financial plans, we also offer:

  • Paid Parental Leave

  • United Compassion Fund

  • Employee Discount Program

  • Career Development & Promotional Opportunities

  • Additional Vacation Buy Up Program (US Only)

  • Early Wage Access through Payactiv (US Hourly Only)

  • Paid Sick Leave

  • An inclusive and welcoming culture

Learn more about our full US benefit offerings here.

United Rentals, Inc. is an Equal Opportunity Employer and makes employment decisions regardless of race, color, religion, sex, national origin, age, genetic information, citizenship status, veteran status, sexual orientation, gender identity, disability, or any other status protected by law. If you need a reasonable accommodation at any point of the application process, please email [email protected] for assistance.

At United Rentals, we proudly hire active duty members, veterans, reservists, and their families. The values that define your service—leadership, discipline, integrity, and teamwork—are the same values that drive our success. With many veterans already part of our team, we’re ready to help you transition into a rewarding career.

United Rentals consists of a wide variety of roles with different duties and responsibilities. The actual pay rate offered to candidates varies depending upon a wide range of factors including specific position, location, education, training, experience, skills, and ability.