Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Business Development Manager

Tillo · Hove Office

  • Who we’re looking for: A Business Development Manager with both technical and commercial focus, and a proven ability to build and nurture new commercial relationships.

  • The challenge: You will take full ownership of the sales process, from lead generation through to contract and go-live, while delivering against a £250k+ Year 1 revenue

  • Where you’ll work: This role will be based in our Hove office 2 days a week 🏢

The Tillo Difference

We're in the business of rewards and incentives, so we know a thing or two about the importance of giving back. We can't grow as a business without growing as individuals, so we are committed to providing a workplace where passionate, driven individuals can thrive. We value collaboration, trust, positivity, and a willingness to learn - only by working as a team will we reach our goals.

We’re the market leader in the UK and are active in a number of other markets including USA, Europe, Australia and India. 🌎

Job Summary

We are looking for a Business Development Manager who will play a key role in driving new business growth by identifying, engaging, and converting prospective clients into long-term customers.

This role is both commercially and technically focused, requiring the ability to manage complex sales cycles, engage multiple stakeholders, and close mid-market to enterprise deals.

The successful candidate will take full ownership of the sales process, from lead generation through to contract and go-live, while delivering against a £250k+ Year 1 revenue

Day to day this role will

  • Generate new business opportunities through outbound prospecting, events, and networking.

  • Manage the full sales cycle from lead generation through to close and implementation.

  • Qualify inbound opportunities by assessing customer needs and prioritizing high-potential leads for the sales pipeline.

  • Conduct structured discovery to understand client needs and business objectives

  • Develop and present tailored commercial proposals aligned to client requirements.

  • Negotiate commercial agreements with UK and international clients.

  • Engage and manage multiple stakeholders across client organisations.

  • Work closely with internal teams including Product, Marketing, and Brand teams.

  • Build and maintain a strong pipeline with accurate forecasting in CRM.

  • Represent Tillo at relevant industry events to promote the brand and generate leads.

  • Deliver against a £250k+ annual new business revenue target in year 1

What we’re looking for

Essential

  • 3–6+ years’ experience in B2B sales (SaaS, fintech, payments, or API-based platforms).

  • Proven track record of achieving £200k–£500k+ annual sales targets.

  • Experience managing full sales cycles from prospecting to close.

  • Strong commercial negotiation skills and ability to manage complex, multi-stakeholder sales processes.

  • Excellent communication and presentation skills as well as the ability to understand and communicate technical solutions clearly.

  • Experience using CRM systems such as HubSpot.

  • Highly organised with the ability to manage multiple opportunities simultaneously in a fast-paced, high-growth environment.

Desirable

  • Experience in gift cards, rewards, incentives, or loyalty sectors

  • Exposure to global or international sales environments

  • Additional European language skills

Benefits

We offer all our employees trust and empower our team to work with flexibility and autonomy. We’re a close-knit team and love working collaboratively, with our hybrid model, our team can come together at our fantastic office in Hove, but also focus in their own space. The Tillo team are a motivated bunch and we all work hard to push Tillo forwards, always innovating. We completely understand the importance of work/life balance and offer a supportive and collaborative working environment with the following benefits:

  • Enhanced annual leave of 26 days per annum (plus an additional day for your birthday 🎂)

  • Private Medical care through Vitality

  • Employee Incentive Scheme

  • Access to Tillo’s Storefront with discounts & gift card vouchers

  • Hybrid Working

  • Top spec equipment including laptop, mouse, keyboard, monitor

  • Anniversary gifts

  • Monthly breakfasts, drinks, snacks and events

  • Team Learning & Development budget

About Tillo

Tillo makes gift cards, rewards, and incentives simple, efficient, and profitable. Operating in over 37 markets and 25 currencies, Tillo processes billions in gift card transactions through a single, plug-and-go API, powering rewards and incentives for the world’s leading businesses.

Backed by Tenzing, Tillo is setting the global standard for digital gift card infrastructure.

Diversity, Equity, and Inclusion Statement
We are committed to fostering a diverse and inclusive workplace where everyone feels valued and respected.  We welcome applications from individuals of all backgrounds, regardless of age, disability, gender identity, marital status, race, ethnicity, religion or belief, sex, or sexual orientation. 

If you require any reasonable adjustments during the recruitment process, please let us know, and we will be happy to accommodate your needs.