Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Senior Programmatic Account Manager

Taboola · Tel Aviv, Israel

Realize your potential by joining the leading performance-driven advertising company!  

Taboola, the world’s largest content recommendation platform, is hiring a Senior Programmatic Account Manager for our TLV Office. In this role, you will be directly responsible for managing a book of business of tier-1 clients, identifying and executing upsell & optimization opportunities at scale. 

You will excel in this role if you enjoy working in a highly technological & analytical environment, and love developing rock-solid relationships with international clients.

 To thrive in this role, you'll need:

  • B.A / BSc degree
  • 5+ years of professional client facing experience in the Programmatic / Performance Marketing space - a must
  • Ability to provide world-class client service while keeping a focus on growing revenues
  • Strong analytical skills - proficient in working with Excel advanced functions. Familiarity with BI platforms such as Tableau / QlikSense / Looker - an advantage
  • Love for data-driven decision making - ability to monitor, A/B test and identify trends in data to generate action items and insights
  • Excited about complex analytical challenges and enjoy solving them
  • Fluency in English
  • You are highly motivated, super proactive and dedicated person
  • You are a natural collaborator, able to work with multiple teams to reach a common goal
  • You are a quick learner with great attention to details and multi-tasking capabilities

Bonus points if you have:

  • Experience working with programmatic platforms (SSPs & DSPs) on different types of integrations, preferably OpenRTB
  • A love for the challenge of upselling and relationship building with large, international B2B organizations
  • Familiarity with different AI tools and the ambition to adopt LLM based functions to improve productivity

How you’ll make an impact:

  • Manage a book of business of programmatic partners - understand client strategic objectives & KPIs in order to be able to intelligently identify and execute opportunities, upsell effectively and grow the overall partnership
  • Monitor, troubleshoot and optimize performance for different types of client integrations and activities
  • Use data analytics tools (Tableau, QlikSense, Excel, etc.) on a daily basis to draw business conclusions and identify opportunities for growth
  • Routinely meet & have weekly calls with your clients to share insights & potential initiatives, and review overall performance - backed by data
  • Successfully build and maintain close relationships with key people in your book-of-business. Strengthen partnerships with clients and influence their business strategy & decision making
  • Develop and execute long-term account plans and conduct QBR (quarterly business review) meetings with strategic clients
  • Work very closely with Product Management- as well as other internal teams - to increase client engagement by building new features / improving products based on clients feedback, as well as troubling technical issues

Why Taboola?

If you ask Taboolars what they love about working here, they’ll tell you that they’ve been empowered to realize their full potential while growing and learning from and with smart and talented people. They’ll also share more about:

  • Adam Singolda, Taboola Founder and CEO says; “You can copy anything from another business but you can’t copy a company’s culture.
  • Well-being: Enjoy comprehensive benefits (health, etc.), a fully stocked kitchen, and location-specific perks (gym, parking).
  • Flexibility: We offer a hybrid work schedule with 3 days in-office with an option to come in more often if desired.
  • Work with some of the biggest names: Our publisher partners include Yahoo, Conde Nast, Fox Sports, NBCU, ESPN, CBS, and E! Online. Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia and Honda.

Ready to realize your potential?

Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications, merit, and business need.

Learn more about #TaboolaLife on LinkedIn, Facebook, Instagram, X, YouTube, & the Taboola Life Blog.

About Taboola

Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.

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