Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Analyst, Demand Planning

Supergoop · San Antonio, TX

Who we are:

Hi, we’re Supergoop! Since 2005, we’ve been changing the way the world thinks about sunscreen. Today, we’re as committed as ever to creating feel-good sunscreen that you’ll really want to wear. Because protecting your skin’s health is what we’re all about. Every. Single. Day.™

 

Who You Are: 

As the Analyst, Demand Planning, you will bring your collaborative nature and analytical skills to regularly prepare and review forecasts and demand plans to ensure Supergoop!’s product supply is available at levels able to meet our consumer demands, while using your creative problem-solving approach to manage inventory concerns.  Working cross-functionally with internal teams, you will be primarily responsible for development and maintenance of plans and reports, analyzing sales data and trends, and communicating with cross-functional partners on inventory and supply chain related matters. In this role you will report directly to the Demand Planner. 

Responsibilities: 

  • Analyzing sales data, trends, and customer behavior to create demand plans. Manage escalation process for changes to demand plan inside lead time. Ensure new product launch demand is supported by comparative product launch and sell-through information
  • Manage inventory levels to meet corporate goals. Review and understand gaps between forecast and budget and communicate these with key stakeholders. Ensure demand planning activities are undertaken in line with global standards
  • Assist in the development, analysis and coordination of planning and supply chain reporting. Identify current and potential product shortages and excess inventory. Review stock to sales ratios and respond to changing sales trends 
  • Provide ad hoc reports to assist partners across International, Finance, Supply Chain, Sales and Marketing with ongoing management of their business areas. Support Supply Chain team with analytics pertaining to key demand and supply chain metrics
  • Participate in monthly Sales, Inventory and Operations Planning functions - representing demand planning interests through report execution and contributing to review and action item discussions
  • Track current and future inventory ownership for both finished goods and components based on purchasing plans and demand forecasts.
  • Provide production forecasts beyond purchase orders to partners and CMs to provide transparency into future raw material needs.
  • Execute excess inventory management by identifying SKUs over target or with excess ownership based on expiration dates.

Qualifications/Experience:

  • Bachelor’s degree in relevant field preferred or equivalent experience
  • 2-4 years of experience working in inventory control and planning
  • Consumer Packaged Goods Industry experience preferred
  • Proficiency in Excel, Google Sheets, and forecasting systems. ERP experience helpful
  • Solid understanding of inventory management practices and procedures
  • Strong mathematical and analytical skills
  • Excellent ability to prioritize, multitask, work independently and meet strict deadlines
  • Prior experience with budgeting, forecasting, and data analysis 
  • Excellent written and oral communication skills

Supergoop! shines bright for you and offers US based full-time employees:
  • Comprehensive Health Benefits
  • Generous Paid Time Off Policy
  • 401k with Company Match
  • Product Discounts
  • Employee Referral Program
  • Company and Team Off-Sites

EEO Statement:

Supergoop! is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability.


Health and Safety Statement:

The health and safety of you and the Supergoop! Team is important to us. Covid-19 vaccination will be required to work in our office.