Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Elite Account Executive

Spothopper · Los Angeles

***We are hiring for Elite AEs in many major U.S. Markets across the United States. This is a Hybrid Outside Sales Position where your office will be home base but you are required to travel  to in person meetings on a daily basis. Please do not apply if you are looking for a remote or work-from-home position.***

Who we are:

We dream big. We love food. We’re building the next generation of marketing software, and our mission is to support the lifeblood of our communities—locally owned restaurants and bars.

Founded in 2015, SpotHopper is the leading all-in-one marketing and operations platform for independent restaurants. Today, we partner with 20,000 restaurants nationwide and are one of the fastest-growing tech companies in the country.

Our platform helps operators elevate their online presence, drive more traffic, hire better talent, and compete with national chains—all from one easy-to-use solution.

Who we are looking for:

The Elite Account Executive position is designed for proven, top-performing sellers who have consistently operated at the highest level and want to be rewarded accordingly.

We are looking for

  • Senior-level sales professionals with 5+ years of closing experience in SaaS, marketing, or high-velocity full-cycle sales roles
  • A documented history of top performance—President’s Club, Summit Club, leaderboard finishes, record months/quarters, or similar recognition
  • A top performer and extremely hard worker in terms of prospecting and generating pipeline
  • Consistent quota over-attainment (not just one good year) in competitive, hunter-driven environments
  • Comfort owning complex conversations with small business owners and confidently guiding them through a consultative sale
  • Self-directed operators who thrive with autonomy and take full ownership of their territory and results
  • Highly competitive, disciplined, and resilient—this role is for people who expect to win
  • Strong business acumen and the ability to tailor messaging based on each operator’s goals and challenges
  • Those who have worked in or sold to the service industry before, please include this on your resume
  • Eagerness to be in the field, build real relationships, and do the work required to dominate a territory

Important:
Please include specific quotas, attainment percentages, and notable achievements on your resume (e.g., % to quota, rank on team, awards, or records held).

What you’ll do:

Elite Account Executives operate as trusted advisors and senior sellers within the organization.

You will:

  • Own the entire sales cycle from cold outreach through close
  • Focus exclusively on new business acquisition using a consultative, value-driven approach
  • Spend significant time in the field meeting face-to-face with restaurant and bar owners
  • Hold 1–4 in-person meetings per day, demonstrating the SpotHopper platform and tailoring solutions to operator needs
  • Manage and dominate a defined territory (roughly a 45–60 minute radius, territory-dependent)
  • Partner closely with Customer Success post-sale while maintaining accountability for deal quality

Set the standard for performance, professionalism, and execution on the sales team

What we offer:

  • Compensation for an Elite Account Executive: 
    • $100k base salary
    • Year one OTE is $210k
    • Year 2+ will see top performers entering 250-300k range
  • Performance based equity options
  • $500 monthly stipend for operational expenses
  • Healthcare, vision, dental, and life insurance 
  • 401K matching 
  • Unlimited time off (conditional on quota attainment)
  • All Account Executives receive a $500 monthly dining stipend to spend on any and all local restaurants. We want our employees to be experts in the service industry and their market, and continue to help these small businesses any way we can.

 

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