Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Account Executive

Spothopper · Madison, WI

 

Who we are:

We dream big. We love food. We’re building the next generation of marketing software and our mission is to help the lifeblood of our communities, small businesses, specifically local restaurants and bars.

Launched in 2015, SpotHopper has quickly become the leading all-in-one marketing and operations platform for in-house teams to use at bars and restaurants. We work with nearly 9,000 restaurants and are one of the fastest growing tech companies in the country.

SpotHopper's all-in-one marketing and operation technology helps independent restaurants tackle the challenges they face online from one easy-to-use platform, saving them time and money. The industry-leading solution enables operators to elevate their online image, increase exposure, bring in more customers, attract more qualified employees, and keep up with national chains.

Who we are looking for:

  • Results and goal oriented individuals with a competitive hunter mindset 
  • Growth minded 
  • Thrive when given freedom and autonomy 
  • Proven track record of exceeding your quota in a high velocity environment, please include quotas/ KPIs, quota attainment, and any achievements (president club, summit club, highest sales of the year, etc.) on your resume
  • Passionate about food and people
  • Go-getter mentality with ability to innovate and get things done
  • Enjoy working collaboratively with management and other team members throughout the sales process 
  • Confident go getters who are not afraid to pick up the phone or drop in the restaurant to speak with prospective clients 
  • Dedicated to contributing to the growth of your community and the SpotHopper brand
  • Those who have worked in the service industry before, please include this on your resume

What you’ll do:

The full Account Executive position is perfect for those who have experience in sales, specifically in SaaS, marketing, full cycle, hunter oriented roles that incorporates cold outreach. Full AE start their time with SpotHopper world class training process and then quickly jump into the field, meeting with owners, and making sales. 

This role offers a built in progression path as well as endless opportunities to move into management, training, and new roles that open within the company. 

  • Own the full cycle, from cold outreach to close
  • Work closely with our amazing Customer Success team as they handle the majority of the post sale work 
  • Focus on bringing new business, selling to locally owned bars and restaurants using a consultative approach 
  • Get into the field, meeting in person with owners demonstrating the SpotHopper platform and all our offerings, working with them to fill their needs
  • Hold 1-4 meetings per day, in person at the bar or restaurant with the owner 
  • Cover a territory of roughly 45-1 hours radius (this is subject to change, and is territory dependent)  

 

What we offer:

  • Compensation when starting as a full Account Executive: year one $100-120k OTE (Base $60-80k)
    • Many of our full AEs are in the $150-$200k + range by year two. 
  • Performance based equity options
  • $300 monthly stipend for operational expenses
  • Healthcare, vision, dental, and life insurance 
  • 401K
  • Unlimited time off if hitting quota consistently
  • All sales reps receive a monthly stipend to spend on any and all local restaurants. We want our employees to be experts in the service industry and their market, and continue to help these small businesses any way we can.
    • Full AE receive $500 per month