Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Customer Advocacy Specialist

Radiclehealth · Remote

Radicle Health is a collection of human services software products designed to foster collaboration and innovation, helping organizations better serve their communities. We believe technology plays a crucial role in the success of the human services sector, but no single system can meet the diverse needs of every agency. That’s why we’ve built Radicle Health as a home for mission-driven products that support organizations in delivering essential services. Under one roof, our teams learn from each other, test ideas faster, and think holistically about the individuals and communities we serve.

Role Summary:
This role will help set up Radicle’s customer advocacy engine—capturing, coordinating, and activating customer stories, referrals, quotes, and proof points to drive adoption, new business, and upsells through strengthening our reputation. Sitting within Product Marketing, this position will ensure that customer evidence is consistently surfaced and leveraged across the funnel.

Primary Focus Areas:

  • Develop and manage customer advocacy and referral programs

  • Source and coordinate customer stories, quotes, and proof points

  • Support creation of ROI-backed case studies and customer evidence

  • Maintain a consistent cadence of customer communications

  • Partner with Product, Sales, and CX to activate customer proof throughout GTM

Success Looks Like:

  • Increased product adoption, new business and upsells

  • Greater sales effectiveness through stronger customer proof

  • A repeatable advocacy/referral motion that supports pipeline

  • Clear, consistent visibility into customer impact and outcomes

Experience:

  • 2+ years in Product Marketing, Customer Marketing, or similar GTM role

  • Strong ability to develop stories from qualitative and qualitative data

  • Ability to develop and tell compelling stories that drive new business and upsells

  • Experience creating with short and long-form enablement content including sales sheets, ROI calculators, white papers, webinars, and other materials

  • Experience with GTM campaigns for upsells, cross-sells, and feature releases.

  • Strong project coordination and cross-functional communication

  • Ability to turn customer insights into clear narratives and assets

What we offer: 

  • Unlimited PTO policy 

  • Competitive medical, dental, and vision healthcare coverage 

  • 401k matching 

  • Paid holidays 

  • Volunteer time off 

  • Paid parental leave 

  • Remote work stipend 

  • Compensation: $95,000 - $105,000 

  • Location: Remote 

 
Salary ranges are dependent on a variety of factors, including qualifications, experience and geographic location. More information about the salary range specific to your working location and other factors will be shared during the hiring process. 
Radicle Health is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Radicle Health does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy.

 

Radicle Health is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Radicle Health does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy.

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