Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Associate Account Executive

Poppulo · US

Introduction:
Are you searching for an opportunity to play a key role in driving the dramatic growth of a highly successful software company? 

At Poppulo, we’re working on what’s next in communications and workplace technology. As a pioneer in this industry, we understand that meaningfully reaching every employee is hard. And so is managing office space in a hybrid world. And so is improving the customer and guest experience. We exist to make each of these things easier. We exist to bring harmony to our customers. 

And we do that at enterprise scale. Our omnichannel employee communications, customer communications, and workplace experience platform is trusted by over 6,000 organizations today, reaching more than 35M employees and delivering content to 500,000+ digital signs.

We know there’s no such thing as a “perfect" candidate - we’re all a work in progress and are growing new skills and capabilities all the time. We encourage you to apply for a position with Poppulo even if you don’t meet 100% of the requirements. We believe in fostering an environment where there is a diversity of perspectives, in hopes that we can all thrive.

 

Job Summary 

As an Associate Account Executive , you will play a pivotal role in driving revenue growth by identifying, nurturing, and closing high-value opportunities at new enterprise accounts. Leveraging your deep understanding of our solution suite platform and industry expertise, you will strategically engage with key stakeholders to articulate the value proposition and tailor solutions to meet their unique business needs. This role offers an exciting opportunity to work with leading enterprises, build lasting relationships, and contribute to the continued success and expansion of our company. 

Key Responsibilities

  • Deliver new sales to national and global organizations 
  • Initiate outbound activity to new contacts to generate discovery calls and build a quality sales pipeline 
  • Convert new inbound leads into discovery calls and / or meetings with the prospect. 
  • Deliver high-impact demos within weeks of joining 
  • Quickly gain a strong understanding of Poppulo's Digital Signage platform and match to customer needs. 
  • Liaise with the prospective client Marketing, Internal Communications, IT and Procurement departments among others. 
  • Deliver world class proposals and move opportunities through the sales cycle to a successful outcome. 

Candidate Expertise Required 

    • You must have at least one year SaaS sales experience with Digital Signage experience preferred. 
    • You have a track record of regularly hitting your quarterly Sales Quota. 
    • You have successfully outbounded with email and phone calls 
    • You have a relevant third level qualification 
    • You must have experience selling B2B in a C level facing sales structure.  
    • You have exceptional organisational, presentation, and communication skills- both verbal and written 
    • You are fluent in English with a second language desirable but not required 
    • You are able to thrive in a sales environment - you move quickly, think strategically and are superb at tactical execution 

Compensation range:   55,000-70,000 plus variable plus variable. 

Why Us?

  • A “Great Places to Work” listed company – so we really do value people
  • Ability to meaningfully impact our business and play a key role in our success
  • Flexible PTO and 10 days paid leave.
  • Competitive compensation package
  • Potential for career advancement in a fast paced growing organization
  • Competitive Medical, Dental, and Vision Benefits and Monthly contributions to your Health Savings Account
  • 401k with Employer Match
  • Fun, flexible working environment
  • Maternity, Parental, Adoption and Bereavement Leave. Funding towards adoption costs.
  • Life Insurance

Who We Are

We are a values-driven organization that encourages our employees to bring their authentic selves to work every day and empowers everyone to make a tangible impact on our products, clients, and culture. We offer a dynamic environment with driven, fun, and flexible individuals who thrive on challenge and responsibility. This is an opportunity to contribute to our culture and join a company that’s on the move.

We live the Poppulo values each day, as they are key to everything we do.

  • Bring Your Best Self
  • We show up authentically, are self-aware and always strive to be better.
  • See it. Own it. Solve it.
  • We proactively innovate and solve for our customers and each other. We set an example with high standards for our work. We foster a culture of learning, acknowledging our successes and our failures.
  • Together We’re Better We value and celebrate our diversity. We learn from others, respecting their expertise, and focus on building trust. That's what makes us a team.

Named a Great Place to Work in 2015, 2016, 2017, 2018, 2019, 2020, and 2021, we are a fast-growing global technology company, with offices in Ireland, the US, and the UK.

Poppulo is an equal opportunity employer.

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