Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Technical Account Manager

Pebblepost · New York City

About PebblePost

PebblePost is a leading performance marketing company specializing in programmatic direct mail and CTV. Our proprietary technology leverages online and offline data to drive measurable, incremental outcomes at scale for the world’s top brands. With the ability to identify and reach nearly every U.S. household, and exclusive access to $100B+ in annual transactions and hundreds of billions of real-time intent signals, PebblePost delivers unparalleled precision, scale, and performance for marketing campaigns.

About the role 

As a Technical Account Manager, you will be responsible for working with and guiding brands toward a successful integration into the PebblePost platform. You will be the main point of contact for any technical needs for those brands you manage. You will also provide brand feedback and escalation to your team lead and product team.

You will report to the Team Lead, Senior Technical Account Manager.

You will:

  • Project manage the implementation and onboarding of new brands, including identifying technical solutions, JavaScript tag implementation, CRM onboarding, and managing audience segmentation
  • Serve as the go-to technical contact for both internal and external teams, empowering them with your deep technical expertise and understanding of digital campaign construction
  • Build relationships with key external technical stakeholders 
  • Proactively ensure deliverables arrive in good order, on time, and fulfill customers’ requirements and expectations
  • Communicate status updates across several brand projects to key internal and external stakeholders, such as onboarding requirements and timelines
  • Provide exceptional customer service through the resolution of technical issues raised by customers and internal teams for both new and existing brands, partnering with Product teams on any escalations
  • Function as an expert technical resource for executing “best practices” and informal customer questions 
  • Collaborate with our Product and Engineering teams to provide feedback that shapes the platform through bug fixes, future products, and features 
  • Deliver product support by promptly addressing and resolving technical issues, ensuring efficient escalation when necessary

You have:

  • 3+ years’ experience in a brand-facing digital advertising role
  • Demonstrated expertise in SQL and Python for efficient manipulation of large datasets
  • Intermediate proficiency with JavaScript and Chrome Developer Tools for debugging code placed on web pages
  • Communicated complex technical concepts to non-technical brand audiences
  • Conducted virtual training sessions
  • Experience with the Google Suite, Query Editors, JIRA, and Confluence tools
  • Bachelor’s Degree from an accredited college or university

Our Benefits

  • Unlimited PTO policy
  • Comprehensive medical, dental and vision plans
  • Cell phone reimbursement program
  • Flexible spending (FSA), health savings (HSA), and pre-tax commuter accounts
  • Employee-based 401(k) program
  • Additional voluntary benefit programs available such as life, critical illness, disability, employee assistance and additional buy-up options

The salary range is a reasonable estimate based on aggregate data for all US locations. Any offered salary is determined by a wide range of factors including but not limited to; candidate location, cost of labor, market data/ranges, internal equity, internal salary ranges, applicant’s skills, prior relevant experience, certain degrees and certifications (e.g. JD/technology, for example).

Salary range: Low: $115,000 - High: $130,000

PebblePost is an equal opportunity employer. All employment decisions are made without regard to race, color, age, gender, gender identity or expression, sexual orientation, marital status, pregnancy, religion, citizenship, national origin/ancestry, physical/mental disabilities, military status or any other basis prohibited by law.