Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Account Manager

Ogilvyhealthcanada · Toronto, Canada

About Ogilvy Health:

Ogilvy Health is focused on driving superior outcomes in the ever-changing healthcare environment, an increasingly complex and evolving marketplace. We inspire brands and people to impact the world by keeping our audiences’ health and wellness needs at the center of every touchpoint. Ogilvy Health delivers insight, creativity, innovation, and engagement solutions for all healthcare stakeholders, patients, and consumers across the healthcare continuum. Through borderless creativity—operating, innovating, and creating at the intersection of talent and capabilities— Advertising, Experience, Public Relations, Health, and Consulting work fluidly across 131 offices in 93 countries to bring forth world-class creative solutions for our clients.

For more information on us, visit OgilvyHealth.com, or follow Ogilvy Health Canada on  LinkedIn.

About the Role:

The Account Manager is the main day-to-day lead working with Account Management leaders and is responsible for following the process from project initiation to delivery. Account Managers must be proactive in running initiatives while still being a team player and supporting the cross-functional team with delivering on client expectations. They should be a communications professional and able to handle a broad variety of tasks with increasing independence and sound judgment.  They are trusted advisors with the ability to build relationships across all of Ogilvy Health vast resources and capabilities.

What You’ll Do

  • Support Senior Account Managers and Account Supervisors in managing all the brand's projects & know where projects are at all times
  • Ensure delivery of high-quality communication products, on time and on budget, while managing and ensuring quality of our services to Clients (attention to detail, updated status and budget reports, organized communication, responsiveness).
  • Lead client status and manage day to day client relationship on ongoing projects
  • Develop project briefs and coordinate efforts of the projects between project managers, creative, studio, clients etc.
  • Review copy decks and layouts vs briefs and provide input to ensure we deliver our best work
  • Support Account leads in managing day-to-day on accounts while ensuring a positive relationship with clients and preparing proposals for new business or new ideas
  • Ensure financial follow-up and billing requests internally (including budgets recaps and flag overages to Account Directors in a timely fashion)
  • Guide and oversee the growth and development of Account Executives as appropriate

What You’ll Need  

  • 2+ years related pharmaceutical/healthcare experience from agency, marketing and/or medical education account management experience
  • Outstanding organization and prioritization abilities
  • Working knowledge of all media (print, TV, radio and digital)
  • For Canadian Accounts: PAAB and ASC understanding and basic negotiation skills (supported by Account Supervisor and Director)
  • Be a self-starter, willing to stay up to date in a fast-paced environment
  • Financial Management abilities - experience in building estimates and managing project profitability
  • Interest in science & health and a learning attitude
  • Meticulous attention to detail
  • A service attitude
  • Able to work independently and to take ownership while being a team player and mindful of others
  • Ability to listen, learn and add value
  • Apply the Company’s ideals to all decision-making business approaches.

How We’ll Support You

Ogilvy Health celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud, with people you’ll be proud to call your teammates.

Ogilvy Health Canada employees are encouraged to bring their ideas, experiences and perspectives, gleaned from their varied backgrounds to the workplace.  We strive to create an environment in which all employees can feel comfortable to contribute to their fullest potential without regard to their race, color, creed, religion, sex, national origin, disability, age, citizenship, marital status, sexual orientation, gender identity or expression. 

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

Salary Range
$45,000$95,000 CAD