Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Lead, SNKRS SEA&I

Nike · South, Singapore, Singapore

WHO YOU’LL WORK WITH

The Lead, SNKRS – SEA&I partners with diverse, cross-functional teams across Planning, Site Operations, Supply Chain, Marketing, and Energy to grow the SNKRS business and strengthen the sneaker community ecosystem. This role works closely with teammates and counterparts across SEA&I, APLA, and Global, aligning strategy, execution, and insights to deliver impact at scale.

WHO WE ARE LOOKING FOR

The ideal candidate is a commercially driven, digitally fluent leader with a deep, authentic connection to sneaker culture. This individual brings strong business judgment, a proven understanding of digital commerce and consumer journeys, and the ability to translate community and consumer insights into clear priorities and platform initiatives that accelerate growth across SEA&I.

  • Bachelor’s degree

  • 7+ years of experience in a commercial capacity (digital preferred), demand & supply management, brand marketing, or related field

  • Strong commercial acumen and analytical skills, with a demonstrated ability to use data to inform decisions and drive outcomes

  • Proven ability to manage multiple priorities and deliver results in a fast-paced, evolving environment

  • Excellent communication skills with the ability to influence and collaborate across a broad set of stakeholders

  • An entrepreneurial mindset with a focus on experimentation, learning, and growth

  • A genuine passion for sneakers and street culture

WHAT YOU’LL WORK ON

You will set the growth vision for SNKRS in SEA&I while delivering monthly, seasonal, and annual business goals.

  • Define strategy and deliver targets: You will adapt and localize the global SNKRS strategy for SEA&I, translating it into clear priorities and delivering against defined commercial and consumer goals.

  • Launch execution: You will lead the product launch strategy and calendar, partnering closely with Site Operations to ensure seamless, end-to-end execution across key moments.

  • Assortment strategy: You will collaborate with APLA and territory assortment planners and SMDs to optimize buys and influence allocations, using consumer insights, data, and deep sneaker knowledge.

  • Digital run-of-show: You will work with Marketing and Site Merchandising to shape the SNKRS digital run-of-show, aligning storytelling, content, and targeted communications to key launches and cultural moments.

  • Business reporting: You will track and review weekly, monthly, and quarterly performance, identifying wins and opportunities to inform actions and future plans.

Note: At Nike, we're committed to providing a fair and transparent application process for all applicants. Nike does not charge candidates any fees for recruitment or applications.

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