Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Business Development Manager

Lig · Searchflow - GBR - Home/Remote

Remote (UK)

What it's like to work at SearchFlow:

If you want to be part of a dynamic, fast-growing company, SearchFlow ticks all the boxes. We encourage passion, ambition and collaboration, both in our performance as a team and individually. New ideas are encouraged. We are the market leader in conveyancing products and services and constantly expanding into new sectors, creating fantastic opportunities for positive, team-orientated and self-motivated people. We also love good work socials and team building events.

Collaboration and sociability are at the heart of what we do, and we take pride in coming together to achieve great things.

We offer a range of benefits to support your well-being and career growth, including:

  • Competitive Salary
  • Generous Holiday Allowance: 25 days' holiday plus bank holidays, with the option of adding up to 5 additional unpaid leave days per year
  • Annual Lifestyle Allowance: £300 to spend on an activity of your choice
  • Pension Scheme: Employee contribution 4%, Employer contribution 5%
  • Private Health Insurance: Provided by Vitality
  • Group Income Protection Scheme
  • Charitable Fundraising: Matched funding for your efforts
  • Cycle to Work and Gym Flex Schemes
  • Internal Coaching and Mentoring: Available throughout your time with us
  • Training and Career Progression: A strong focus on your development
  • Family-Friendly Policies
  • Free Parking

Join us at Searchflow and be part of a team that supports your ambitions and growth, both personally and professionally.

The Opportunity 

The Business Development Manager plays a pivotal role in driving growth across Searchflow’s existing client portfolio while uncovering new opportunities within commercial real estate law firms and residential conveyancing practices.

Leveraging their proven sales expertise, they craft and close complex, high-value deals in dynamic, digitally evolving markets. Operating with confidence and agility in a fast-paced, client-centric environment, they combine deep market insight with a strong understanding of customer needs to build lasting relationships and unlock new business opportunities for Searchflow.

The core mission of this role is to accelerate sales growth as part of a high-performing team, aligning with Landmark’s cultural values and strategic objectives. Demonstrating ambition, resilience, and a results-driven mindset, the Business Development Manager consistently delivers exceptional sales performance.

 The role will involve:

  • Identifying new business opportunities and clients
  • Develop and implement growth strategies aligned with company objectives and in line with the strategic direction given by the Legal Market Sales Manager
  • Conducting market research and competitor analysis to inform decision-making.
  • Building and maintain strong relationships with clients, and external partners, and stakeholders.
  • Drive personal lead generation and conversion activities and take ownership of leads identified by the sales team.
  • Identify customer needs and feedback for product/service improvement to relevant teams
  • Ensure CRM is updated regularly to maintain quality information for business decision making.
  • Represent the company at industry events, conferences, and networking opportunities.
  • Assess risks associated with new business opportunities.

About You

You’ll bring extensive experience in customer-facing roles and a relentless drive to exceed expectations. With a solid background in field sales or account management, ideally within B2B environments, you’ll excel at networking and relationship building, creating lasting connections with clients and colleagues alike.

You will also demonstrate:

  • Exceptional written and verbal communication skills
  • Strong knowledge of professional account selling techniques
  • Ability to craft and deliver persuasive presentations
  • Confidence working remotely and proficiency with Microsoft Office and industry-specific tools
  • Competence in analysing Excel data and producing Word and PowerPoint materials
  • Experience within the law firm or conveyancing market

About Us

Part of a £1.2 billion company, SearchFlow is the biggest conveyancing search provider in England and Wales. Over 2,500 legal clients trust us to run more than 1 million searches for them every year. We have completed 5,000,000 instructions and 26,000,000 searches so we’ve touched 1 in 4 property transactions.

We are part of the DMGT, who are committed to investing in our portfolio of services. Because we have such a large, supportive company behind us, we can invest in nationwide, reliable datasets, enhanced mapping tools and an ordering platform that has been designed for ease of use and efficiency.

If you want to be part of a dynamic, fast-growing company, SearchFlow ticks all the boxes. We are the market leader in conveyancing products and services and constantly expanding into new sectors, creating fantastic opportunities for positive, team-orientated and self-motivated people.

We are proud to be an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.