Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

UX Researcher

Kubra · Mississauga, ON

KUBRA is hiring a UX Researcher to help shape meaningful, user-centered experiences ✨

In this role, you’ll uncover what truly matters to the people we serve 🔍 and translate those insights into impactful product decisions 💡

Working closely with product, design, and engineering teams 🤝, you’ll turn curiosity into clarity—guiding the creation of experiences that are intuitive, effective, and genuinely valuable 🚀

This is a Hybrid role in Mississauga, ON.

KUBRA is hiring a UX Researcher to help shape meaningful, user-centered experiences ✨

In this role, you’ll uncover what truly matters to the people we serve 🔍 and translate those insights into impactful product decisions 💡

Working closely with product, design, and engineering teams 🤝, you’ll turn curiosity into clarity—guiding the creation of experiences that are intuitive, effective, and genuinely valuable 🚀

This is a Hybrid role in Mississauga, ON.

KUBRA is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We will provide accommodations during the recruitment process upon request by emailing [email protected]. Information received relating to accommodation will be addressed confidentially. We thank all applicants for their interest; however, only candidates under consideration will be contacted.
 
#GTA2025
#LI-AA1

While we value the skills and experiences listed in our job requirements, we also recognize that talent comes in many forms, and welcome applications from candidates who meet most but not all specified requirements. If you possess a strong desire to learn and grow in a dynamic work environment, apply now!

KUBRA is a fast-growing company that delivers customer communications solutions to some of the largest utility, insurance, and government entities across North America. KUBRA offers billing and payments, mapping, mobile apps, proactive communications, and artificial intelligence solutions for customers. With more than 1.5 billion customer interactions annually, KUBRA services reach over 40% of households in the U.S. and Canada. KUBRA is an operating subsidiary of Hearst.
 
Our office is small enough to allow creative individuals to flourish, yet large enough to provide long-term stability. We place a tremendous amount of responsibility on our team members to be productive, focused and self-motivated. We offer a casual work environment, competitive compensation and a stellar benefits program. 

KUBRA does not typically provide immigration-related assistance, including employment-based work visa (e.g. H-1B) sponsorship, work permit applications and extensions, permanent residence (green card) sponsorship, LMIA applications or permanent residency nominations. Candidates must ensure they have legal authorization to work in the U.S/ Canada. All sponsorship determinations are case by case based on business need.

How You’ll Contribute

  • Conduct exceptional user experience research and provide high-quality insights to help discover, innovate, identify, and validate ideas through collaboration.
  • Work closely with cross-functional teams to gather requirements, recruit for and conduct mixed-methods research methodologies, and communicate findings to the stakeholders.
  • Translating findings into actionable recommendations and advocating research findings to diverse audiences via presentations or async documentation.
  • Advocate for user-centered design, aligning design decisions with user needs and business goals.
  • Actively contributes to the optimization of UX research processes and workflows to improve research efficiency.
  • Collaborate with Product Design, Product and Development to identify and prioritize research opportunities.
  • Plan and execute mixed methods user-centered research, including generative interviews, concept-testing, surveys, evaluative unmoderated studies, and usability testing.
  • Communicate results, translating findings into actionable recommendations and advocating research findings to diverse audiences through written and oral presentations.
  • Actively participate in projects and recurring team meetings.
  • Contribute to the optimization of UX research processes and workflows to improve research efficiency.

Strengths That Shine in This Role

  • Collaboration with cross-functional teams.
  • Experience in collaborative work with product managers, engineers, and stakeholders to understand user needs.
  • Demonstrated ability to work independently in an agile development process and proficiency in various research methodologies, such as in-person and remote facilitation to identify user needs.
  • Excellent organization, time management, problem-solving, and analytical skills.
  • Proactive mindset and ability to work independently in a fast-paced environment focused on results.

Skills That Matter in This Role

  • 2+ years of professional experience in mixed-methods user-centered research.
  • Familiarity with the technology industry and UX research trends: Exhibit experience and knowledge of B2B practices and technology.
  • Experience in in-depth 1:1 interviews, concept-testing, evaluative unmoderated studies, usability testing, surveys, user personas, journey mapping, and analytics tools.
  • Why You’ll Love Working Here

  • Thrive in an award-winning culture that champions growth, embraces diversity, and fosters inclusion for all. See our awards →
  • Earn annual performance-based bonuses recognizing your contributions
  • Enjoy generous benefit coverage with low premiums, plus a Healthcare Spending Account and Wellness Spending Account
  • Invest in your future with RRSP matching
  • Take time to recharge with paid vacation and sick days, and enjoy a paid day off for your birthday
  • Make a difference with two paid volunteer days to support causes you care about
  • Keep learning with free access to LinkedIn Learning and our education reimbursement program for continued development
  • Feel appreciated through our employee recognition programs
  • Support your mental health with a free premium Headspace membership
  • Stay refreshed with unlimited access to fully stocked beverage stations
  • Save more with exclusive Perkopolis retail discounts