Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Revenue Growth Manager

Kenvue · Dublin, Dublin

Kenvue is currently recruiting for a:

Revenue Growth Manager

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.  We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.

Role reports to:

Head of Ireland

Location:

Europe/Middle East/Africa, Ireland, Dublin, Dublin

Work Location:

Hybrid

What you will do

Kenvue is currently recruiting for a:

Revenue Growth Manager

We are excited to announce a new and pivotal position within our Ireland office at Kenvue, where the successful candidate will take on a unique role as the sole expert dedicated to developing and executing Revenue Growth Management (RGM) strategies across our Health & Beauty categories. This position is not just about numbers; it requires an exceptional communicator with a strong background in RGM and FMCG who can effectively convey the story behind our pricing strategies and data insights, garnering support from various stakeholders. The ideal candidate will have a minimum of 3 years of relevant experience, enabling them to translate complex data into compelling narratives that resonate with Sales, Marketing, and Finance teams, ensuring alignment and collaboration towards our growth objectives. As the sole RGM representative in Ireland, this role presents a remarkable opportunity to leverage your expertise in the fast-moving consumer goods sector to shape the future of our pricing strategies and drive sustainable, profitable growth while making a meaningful impact on the lives of consumers who trust our iconic brands.

Who We Are

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands—including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID®  that you already know and love.  Science is our passion; care is our talent.  Our global team is made up of 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers.  With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day.  We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you!  Join us in shaping our future and yours. 

What You Will Do

This role is tasked with developing, shaping and executing RGM strategies across pricing, promotions, mix, pack architecture, and trade terms to drive sustainable, profitable growth across key Health & Beauty categories.

Key Responsibilities

  • Devise, shape and deploy RGM strategy for Kenvue Ireland.
  • Develop and deliver insight-led recommendations to optimise pricing, promotional effectiveness, assortment and trade investment.
  • Convert and combine various data sources to deliver clear actionable insights across health & beauty categories.
  • Analyse market, customer and brand performance data to identify risks and opportunities and support recommendations to drive action plan.
  • Monitor category and channel trends to identify growth opportunities and support the development of long-term RGM strategies.
  • Work closely with Sales, Marketing and Finance Team to drive x-functional growth agenda
  • Proactively network and collaborate with Regional & RGM functions in order to support the adaptation of best practices, analytics, tools and systems.

What we are looking for

  • Bachelor’s Degree or equivalent
  • A minimum of 3+ years of experience, ideally within FMCG, in a business orientated Finance or Commercial support function including RGM responsibilities
  • Strong technical and functional knowledge
  • Excellent knowledge of MS Excel & Microsoft office, strong database management skills, SAP & Power BI experience is an advantage
  • Very strong analytical skills: exploration and visualization skills, statistical knowledge; ability to analyze complex financial problems and generate value adding insights
  • Problem-solving approach and critical thinking with high attention to detail and openness to experiment with new approaches and tools
  • Strong communication, presentation and influencing skills, strong networking and teamwork skills

What’s in it for you

  • Competitive Benefit Package
  • Paid Company Holidays, Paid Vacation, Volunteer Time & More!
  • Learning & Development Opportunities
  • Employee Resource Groups 
  • Access to private health insurance

Kenvue is proud to be an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.