Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Programmatic Manager

Jellyfishcareers · Mumbai

At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

We are looking for a motivated Programmatic Manager who will be reporting to Programmatic Director to join our global Paid Media team. You will be able to utilize our existing ad operations, optimization, and marketing skills and be involved in developing major client accounts.

Your primary responsibilities will include:

  • Optimize campaign performance across programmatic platforms, striving to refine tactics for our clients.

  • Develop insights to inform our client's strategies.

  • Partner with Business Development to generate strategies for prospective clients.

  • Interface with clients through written, phone, and in person communication.

  • Collaborate across our teams to create holistic advertiser solutions which span all areas of the digital spectrum.

  • Interpret attribution modelling and 3rd party analytics data.

  • Engage deal economics, media allocation, and advertiser investment decisions.

  • Mentor and educate more junior staff as the business expands.

  • Required to work in EST working hours.

Qualifications

  • 2+ years of experience in Programmatic advertising in an agency environment

  • Knowledge of real-time bidding, ad formats such as display, video, and CTV, demand site platforms, attribution models, and associated technologies, specifically within the Google Marketing Platform

  • Expertise in managing campaigns within DSPs like DV360, Amazon, & The Trade Desk

  • Experience with numerical detail, analysis, and using data and market insights to inform decisions and develop business strategies.

  • Business writing skills and ability to produce high-quality documents

  • Demonstrate a structured way of working, with the ability to cope with competing demands

  • Ability to experiment with new methods and technologies to solve complex issues.

  • Experience trafficking campaigns in ad servers like CM360

Note: We emphasise skills, expertise and behavioural attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resume in English.

Additional Information

Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.

💰 Reward: You'll be eligible to join our discretionary annual bonus scheme.

💫 Custom Work Environment: Work remotely on night shift (EST).

📈 Growth, Your Way: Accumulate one paid day each month (2 hours per week) for self-development and access to Jellyfish Learn.

🏦 Jellyfish contributes to your retiral benefits via Provident Fund (PF) contribution

Jellyfish provides best-in-class group medical insurance & life insurance cover to employees

Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to [email protected].