Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Senior HubSpot Administrator I

Inductiveautomation · Folsom, CA

Job Description

The Senior HubSpot Administrator I is a critical contributor responsible for architecting scalable CRM infrastructure and enabling revenue-driving capabilities through robust system design and cross-functional collaboration. This role orchestrates the end-to-end customer data lifecycle within HubSpot, from developing and optimizing custom objects, workflows, and integration strategies to implementing governance standards and ensuring high data availability. Leveraging expertise in software engineering practices and scripting languages (e.g., HubL, JSON, Python), this role will build automated pipelines and performant data structures that empower Sales and Marketing stakeholders to access reliable data for strategic decision-making.
Job Description

The Senior HubSpot Administrator I is a critical contributor responsible for architecting scalable CRM infrastructure and enabling revenue-driving capabilities through robust system design and cross-functional collaboration. This role orchestrates the end-to-end customer data lifecycle within HubSpot, from developing and optimizing custom objects, workflows, and integration strategies to implementing governance standards and ensuring high data availability. Leveraging expertise in software engineering practices and scripting languages (e.g., HubL, JSON, Python), this role will build automated pipelines and performant data structures that empower Sales and Marketing stakeholders to access reliable data for strategic decision-making.
About Us

Who are we?
Champions for industrial automation innovation and driven by a mission statement to empower our customers to swiftly turn great ideas into reality by removing all technological and economic obstacles, we create and deliver solutions that relieve pain points, bring efficiency to operations and optimize integration.

Why Choose Inductive Automation? 
Our passion goes beyond customers. We celebrate your personal and professional milestones, and we support our teams with meaningful work in a collaborative environment. 
 
We find that great work-life balance inspires teams to do their best work and empowers people to live their best lives. That's why diversity, fun, and flexibility are ingrained into our work culture.
 
The Inductive Automation team understands the importance of personal growth and social connection. So things like time for professional development, or company and team activities are baked right into the schedule to keep us all engaged, connected, and prospering. 

Benefits and Perks

100% Employee Covered Health Care: Don’t pay a dime for your medical, dental, and vision insurance.
Paid Time Off: Receive paid holidays, vacation, and sick time.
401k with Match: Save for the future with our company-matching 401k program.
World-Class Headquarters: While on-site, enjoy complimentary snacks and beverages, then challenge a friend to a game of pool, table tennis, shuffleboard, or foosball.
Adjacent Nature Reserve: On-site employees enjoy breathtaking views and adventures that energize and inspire.

Responsibilities

  • Designing, building, and maintaining a scalable HubSpot architecture (custom objects, workflows, automations, and data models) capable of supporting rapid organizational growth
  • Leading the integration of HubSpot with other platforms in the Sales stack, ensuring seamless data flow across the entire customer journey and utilizing advanced scripting (e.g., APIs, JSON, HubL) where necessary
  • Developing custom UI extensions (using tools like React, JSON, or HubL) to enhance the user interface and extend native CRM functionality beyond out-of-the-box limitations
  • Continuously auditing system performance, eliminating inefficiencies, and optimizing automation to drive sales and marketing alignment
  • Monitoring API usage limits, query latency, and integration health, performing root cause analysis on sync errors to ensure high availability and system reliability
  • Automating manual processes across sales and marketing to increase speed, consistency, and accuracy, moving beyond ad-hoc fixes to reusable, version-controlled system components
  • Collaborating with Marketing and Sales leadership to translate business requirements into technical solutions that improve pipeline management and campaign effectiveness
  • Maintaining clean, reliable data across all connected systems by implementing governance processes and automated data quality frameworks to protect system integrity
  • Developing advanced reporting and dashboarding to deliver actionable insights that inform strategy and optimize decision-making
  • Monitoring and evaluating HubSpot updates and new features, developing an adoption roadmap that positions the organization at the forefront of marketing automation innovation
  • Managing operational support by triaging and resolving technical issues raised in internal channels, functioning as the primary escalation point for CRM infrastructure outages
  • Requirements

  • Required:
  • Bachelor’s degree in a quantitative or technical field (e.g., Computer Science, Business Administration, Information Systems, Marketing)
  • 4-7 years of professional experience in CRM management, with demonstrated experience in system architecture and data modeling
  • Advanced HubSpot certifications (including HubSpot Admin Bootcamp and Operations Hub Software) with a demonstrated ability to design scalable, automated systems
  • Expert-level understanding of HubSpot automation, integrations, and reporting
  • Experience with API integrations and scripting languages (e.g., AWS, Python, JavaScript/HubL) for data analysis and automation
  • Proven ability to design and build robust data models that support business intelligence and analytics use cases
  • Strong communicator and collaborator who thrives in a fast-paced, cross-functional environment

  • Preferred:
  • Proven experience managing CRM systems during periods of rapid organizational growth.
  • Exposure to cloud data platforms (AWS, Azure, GCP) or external databases (e.g., Snowflake, PostgreSQL).
  • Creative problem solver who can balance strategy with hands-on execution