Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

UI Tech & Automation

Hogarthworldwide · Sunnyvale, California USA

Full Time Content ['Americas - California']

We are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.

WPP Production is part of WPP. WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients, and communities. For more information, visit wpp.com

A Hybrid working model

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around three days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

What does a UI Screens Tech do at WPP Production? 

The UI Screens Tech is primarily responsible for taking screenshots and on-device video captures that will ultimately end up in our marketing materials or used as reference for our animation department. You will also assist in setting up and maintaining a secure lab which houses all the devices needed to facilitate the production of content use in marketing materials. You will need to ensure all devices are up to date with the latest software builds, ready to be provided to either creative or production teams.

Key Responsibilities:

  • You have at least 5 years of supporting production teams in some sort of technical capacity.
  • You have strong troubleshooting skills and can quickly diagnose and solve technical problems on-site or remotely.
  • Basic understanding of video production and animation.
  • You have experience with current video capturing practices and technologies as it relates to video production.
  • You have experience in tracking, managing and maintaining an ecosystem of devices.
  • You are a strong problem solver with a demonstrated track record for delivering operational support to a board range of creative and production teams.
  • You are a strong collaborator and communicator who is capable of working in a highly cross-functional environment to achieve success.
  • You are deeply organized and have a strong attention to detail.
  • Experience with localization is a plus.
  • Experience with guiding and shaping the localization production process across a variety of media, including print, interactive, and video.
  • Proficiency in Adobe Photoshop and productivity tools such as Quip, Box, Numbers, Keynote, Pages.
  • Some understanding of coding or scripting a plus.

Requirements:

  • Support the day-to-day device needs of the WW Screen Production and broader Marcom creatives teams.
  • Support the day-to-day device needs of Geo CPM teams in-geo and throughout Workshop sessions.
  • Setup and maintain a secure lab for the purpose of both housing devices and facilitating usage of those devices.
  • Provide technical support to creative and production teams.
  • Pickup and distribute equipment across offices in the Bay Area.
  • Due to the technical and confidential nature of this position, you are required to be on-site Monday through Friday with some weekend work during launch periods

This is a contract role.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://www.wpp.com/en/careers/wellbeing/benefits-at-wpp-in-the-us for more details. 

Pay Range

$33-$53/hr

#LI-DO1 #LI-Hybrid

Why work here: 
At WPP Production, you’ll help shape the future of content production at a truly global scale. We bring together world-class talent, cutting-edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You’ll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next-generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities, and the backing of WPP’s unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment. 


Inclusion and Impact 
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

Data
We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment. When you click the "Submit Application" button at the bottom of this page, this will send all the information you have added to WPP Production. Before you do this, we think it's a good idea to read through our Privacy statement. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Please contact [email protected] if you need the job advert or form in another format.

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