Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Business Development Representative

Freshworks · London, gb

  • Work from our London office as this is an onsite role
  • Manage a large volume of daily outbound interactions with prospective Freshworks customers via phone, email and other media channels. The goal is to raise interest level, qualify, educate and connect them with our sales teams in order to deliver regional revenue targets as an individual contributor 
  • Develop and manage your lead pipeline by assessing, prioritizing and moving a large number of prospective clients simultaneously
  • Define and execute on plans and meet and exceed your role-based goals
  • Engage with senior managers on our marketing, sales and operations teams to design and execute campaigns.
  • Help to continuously improve our internal and external processes
  • Use resources effectively, including marketing, pre-sales and sales executives to meet your objectives
  • Become an advocate for our brand and an expert in customer service and CRM
  • Provide regular reporting of pipeline status and conduct forecasting exercises

Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done.

There’s another option. Freshworks. With a fresh vision for how the world works.

Freshworks Inc. builds uncomplicated service software that delivers exceptional employee and customer experiences. Our people-first approach to AI eliminates friction, helping businesses reduce complexity, lower cost-to-serve, and deliver faster, more human support through enterprise-grade yet easy-to-use CX and IT solutions. Nearly 75,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks to power their Employee Experience (EX) and Customer Experience (CX) operations.

Fresh vision. Real impact. Come build it with us.

  • Bachelor or Master degree desirable
  • ideally first experience in sales or business development, preferably in a similar role OR equivalent practical experience in other high velocity sales environments. Cloud software sales experience is a plus
  • Experience with the UK Market 
  • Fast-learner driven to action, passionate about sales, customer service and CRM tools
  • Enthusiastic about helping and serving clients, a high level of goal and customer orientation and self-motivation, charming with a friendly persistence, excellent written and verbal communication skills, strong team player and collaborator
  • Ability to thrive in a fast-paced globally-dispersed work environment
  • Native level written and oral communication skills in English. Additional EU languages are a plus.
  • Pension supplement of 4% of base salary
  • Learning & Reading budget of up to €1.000 per year
  • Fitness budget of up to €30 per month
  • Free yoga classes twice a week
  • Enhanced Maternity Leave
  • 25 days annual Paid-Time-Off (PTO) 
  • Company Funded Employee Assistance Program (EAP) for both you and your family
  • Discounted Tax Support Services

At Freshworks, we have fostered an environment that enables everyone to find their true potential, purpose, and passion, welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities. We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant, richer environment that boosts the goals of our employees, communities, and business. Fresh vision. Real impact. Come build it with us.

View full listing