Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Senior Insurance Account Executive - Remote

Embroker · Remote

Who we are at Embroker

Embroker is the radically simple destination for industry-tailored commercial insurance. Our mission is to make it radically easier for businesses to get the right coverage at the best price. With a technology-first, customer-centric approach, Embroker is changing how businesses protect themselves, their staff, and their customers. In 2025, Embroker has raised over $150M in funding from leading fintech investors.

This is a fully remote position unless otherwise noted. We welcome applicants from across the U.S., with preference for candidates located in the Midwest, Southeast, Southwest, and Mountain West regions.  A full list of preferred states is included at the bottom of this posting.

Base Salary: $105,000–$140,000* + Variable Compensation + Equity
*Actual base salary is dependent on experience and geographic location.

Position Overview

The Senior Account Executive leverages extensive commercial insurance expertise and strong relationship-building skills to drive new business growth in specific insurance verticals including, but not limited to D&O, EPLI, Tech E&O, and Cyber.  

This role will be responsible for managing our relationships with larger customers having more complex risk management needs and for the growth and support of commercial lines book of business. They are responsible for sales in converting qualified leads referral, advising on insurance needs, placement of policies, cross-selling, and servicing commercial insurance products enhanced by the Embroker platform and insurance product offering. This role collaborates with cross-functional teams and is instrumental in expanding and retaining the company's client base and contributing to the organization's overall success.

Job Duties

  • Pipeline Management: Prioritize and manage a consistent flow of high-intent, qualified leads generated by marketing and business development efforts.
  • Lead Optimization: Collaborate with the Head of Revenue to provide feedback on lead quality, helping to refine targeting for strategic marketing campaigns.
  • Rapid Response: Execute timely outreach to inbound inquiries and referrals, leveraging technical expertise to convert interest into active submissions.
  • Consultative Qualification: Evaluate the complex risk management needs of provided leads to ensure alignment with our core verticals, such as D&O and Cyber.
  • Placement: Assist in preparing applications and submissions for quotation to appropriate insurance carrier partners; obtain underwriting approval and present customers with quotes and value propositions to bind coverage.
  • Client Relationships: Build client relationships and trust through strong people skills and technical insurance expertise.
  • Technical Sales: Advise complex clients on appropriate insurance solutions and negotiate terms to successfully bind coverage, leveraging deep technical product knowledge.
  • Service: Collaborate with the Customer Service team to ensure high customer satisfaction and nurture larger ‘named accounts’ to maximize retention and drive referrals.
  • Perform other duties as assigned.

Qualifications:

  • 5+ years agency sales experience.
  • Active Property & Casualty Insurance license.
  • Expertise and deep commercial lines insurance product knowledge, including but not limited to Management Liability and Tech E&O.
  • Proven track record of high conversion rates when handling company-provided leads and referrals.
  • Ability to use Salesforce to track lead progression and maintain a transparent sales funnel.
  • Ability to multi-task and effectively set and meet deadlines
  • Proven ability to work independently with little need for supervision
  • Working knowledge of Google Suite
  • Experience with web-based quoting tools
  • Strong verbal, interpersonal, and written communication skills
  • Ability to work cross-culturally on a global team
  • Prolonged periods of time sitting at a desk and working on a computer
  • Ability to perform at a high-level in a remote work environment

Preferred States for Remote Work Eligibility:
Arizona, Alabama, Alaska, Arkansas, Delaware, Florida, Georgia, Idaho, Indiana, Iowa, Louisiana, Maine, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, New Mexico, North Dakota, Nevada, North Carolina, Oklahoma, Kansas, Kentucky, South Dakota, South Carolina, Tennessee, Texas, Utah, Virginia, West Virginia, Wisconsin, Wyoming.

Our Values
We operate as one team, prioritize impact, and bring energy to everything we do:

  • Pack First — We act in the best interest of the company and each other.

  • Be All-In — We move with urgency, ownership, and commitment.

  • Create Magic — We deliver exceptional experiences for our customers and colleagues.

Benefits & Perks
We offer a comprehensive and competitive benefits package for U.S. and Canadian employees, including:

  • Health, dental, and vision coverage

  • Retirement savings with employer match

  • Paid parental leave

  • Flexible time off and wellness support

  • Employee assistance programs

  • Remote work stipend

  • Equity participation

Benefit offerings vary by location and are subject to change.

Applicant Privacy Notice
We are committed to protecting your personal information. Learn more about how we collect, use, and safeguard applicant data, and your applicable privacy rights:
View Applicant Privacy Notice

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