Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Client Lead

Dentsu Group · Singapore

Job Description:

About Dentsu

Led by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks: dentsu japan network, which oversees Dentsu’s agency operations in Japan, and dentsu international, its international business headquarters in London, which oversees Dentsu’s agency operations outside of Japan.

With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the Dentsu Group provides a comprehensive range of client-centric integrated communications, media and digital services through its five leadership brands—Carat, dentsu X, iProspect, Dentsu Creative, and Merkle—as well as through Dentsu Japan Network companies, including Dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale.

www.dentsu.com

Key Accountabilities

  • Overall leadership of significant client/s.
  • Managing the business – delivery of the service proposition to portfolio clients and full end-to-end management.
  • Deep relationship management – ownership of the senior client relationships as per the defined relationship strategy.
  • Proactive development of existing clients – deliver against specific client cross-sell and upsell opportunities into the dentsu P&L including CXM, Media, dentsu Solutions etc.
  • Commercial and service ownership of client relationship – driving growth, profit, ensuring seamless delivery, efficient team management (avoiding over-delivery)

Team & people management

  • Manage a team of Media practitioners (across client servicing, media planning, performance, etc.)
  • Ensure a motivated team working on the clients’ objectives and driving a positive culture avoiding burnout and churn.
  • Ownership of delivery of Performance Development reviews including development plans for direct reports
  • Proactive identification and management of performance issues (with support from HR)
  • Resourcing – ensure that teams are skilled up and resourced appropriately for that client, support with up-skilling as required, and ensure that contractual obligations are being met
  • New business – leadership of relevant new business initiatives/ pitches with the New Business and Marketing teams.
  • Drive media operational excellence.

People Specification

Professional skills:

  • Growth mindset who seeks to build relationships up and down a client organisation
  • Fundamentally a people person who can cultivate relationships across markets
  • Strategic rigour and viewpoint
  • Strong marketing, media and communications concepts, models, skills, practices, tools, frameworks, etc.
  • Holistic view of POE media
  • Strong understanding of holistic digital media concepts, propositions, direct response/ performance vs brand planning
  • Ability to analyse numerical data and pull out reasonable and rational conclusions to underpin innovative strategic plan.
  • Able to highlight and activate Test and learn/ innovative opportunities
  • Able to cultivate strong media vendor/ inter-client partnerships e.g JBPs
  • Strong commercial and financial acumen

Key Experiences:

  • Experience operating as a global or regional client leader
  • Extensive relevant industry experience in a media agency
  • Proven experience leading performance marketing teams delivering paid media campaigns across search, social and programmatic channels.
  • Strong hands‑on background in performance media, enabling the ability to provide clear strategic direction, challenge thinking, and guide teams on optimisation, planning and execution decisions.
  • Expert networking skills to generate new business leads
  • Ability to identify and deliver on commercial opportunities
  • High-level communication and negotiation skills, with a wide range of influencing and engaging styles
  • Ability to develop and grow strong relationships with senior key stakeholders
  • Strong proven experience in winning, delivering and retaining key clients
  • Ability to work under pressure in a fast-paced environment
  • Strong financial acumen, written and oral communication skills
  • Superior leadership and people management skills with proven track record in attracting, inspiring, engaging and retaining talents
  • Culture builder who is aligned to and role-models dentsu’s North Star and 8 Ways
  • High level communication, negotiation and influencing skills
  • Ability to understand cultural nuances and adapts own style to fit. Respects differences in culture, approach and skillset
  • Managing teams in a virtual / matrix organisation
  • Immediate availability is strongly preferred

Inclusion and Diversity

We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won’t define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about.

So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.

Keeping connected

Please visit our website to find out more and connect with us on social.

www.dentsu.com

#LI-DNI

Location:

Singapore

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent