Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Business Development Rep

Baselayer · New York City

About Baselayer
Trusted by 2,200+ financial institutions, Baselayer is the intelligent business identity platform that helps verify any business, automate KYB, and monitor real-time risk. Baselayer’s B2B risk solutions and identity graph network leverage state and federal government filings and proprietary data sources to prevent fraud, accelerate onboarding, and lower credit losses.


 

About the Role
We are looking for a Business Development Representative to help build and scale Baselayer’s pipeline. You will be the first point of contact for prospective customers and a critical driver of top-of-funnel growth. This role is ideal for someone who wants to develop into a high-performing sales professional, learn directly from senior GTM leadership, and take real ownership in scaling a category-defining product.

This role reports directly to the Head of Sales.


 

What You’ll Do

  • Identify and generate new sales opportunities through inbound qualification and outbound outreach

  • Qualify leads using a consultative approach to uncover pain points and align Baselayer’s solutions

  • Execute outbound sequences across email, phone, and LinkedIn to create qualified meetings

  • Conduct account research to identify high-potential prospects, build target lists, and personalize outreach

  • Maintain accurate activity, notes, and lead status in HubSpot

  • Partner closely with Account Executives to coordinate handoffs and drive pipeline conversion

  • Develop a strong understanding of Baselayer’s ideal customer profile and improve targeting over time

  • Support field and event-driven pipeline, including attending sponsored and company events as needed

  • Travel approximately 10 to 15 percent for events, onsite meetings, and team collaboration


 

About You
You want to learn fast, work hard, and build a career in sales the right way. You are competitive, resilient, and motivated by clear goals and measurable outcomes. You are not here for a logo. You are here to prove yourself, grow quickly, and help build something from 0 to 100.


 

Required Experience and Skills

  • 1 or more years of experience in a high-performance environment, such as finance, fintech, consulting, venture capital, or sales

  • Strong written and verbal communication skills

  • Comfort with ambiguity and a willingness to learn through fast iteration

  • Proactive, self-directed mindset with high activity and follow-through

  • Strong organizational habits and attention to detail

  • Bachelor’s degree from a four-year university


 

What Sets You Apart

  • Strong understanding of customer ICP and the ability to translate it into effective targeting and outreach

  • Familiarity with Nooks or similar sales engagement and dialing software is a plus

  • Strong experience with LinkedIn Sales Navigator is a big plus

  • You are highly coachable and actively seek feedback, with a growth mindset and high standards

  • You are a problem-solver who navigates the unknown confidently

  • You are hungry for ownership, career acceleration, and meaningful equity in what you are building


 

Work Location

  • Hybrid in our NYC office or remote


 

Compensation and Benefits

  • Base salary range of $75,000 to $95,000 plus commission

  • Equity package

  • Unlimited vacation

  • Comprehensive health, dental, and vision coverage

  • 401(k) with company match