Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Business Development Consultant

Applied Engineering · Chicago, IL

COMPANY OVERVIEW

Business Development Consultant | Southern Wisconsin/Northern Illinois

Applied Engineering, Inc. is seeking a motivated and hardworking individual to join our team in Southern Wisconsin/Northern Illinois as a Business Development Consultant. You will be part of a group of engineers dedicated to high-quality work, value-add solutions, skill development, and career growth. Reporting to our Milwaukee location, we welcome candidates from the Chicago metro and beyond to apply.  

Innovation, problem solving, integrity, and collaboration are a few things you'll experience and represent while working with Applied. If you appreciate a challenge, variety, and a quicker pace, then we would like to get to know you better.

Award Winning – Employee Owned – Comprehensive Benefits

Relocation Assistance – Ownership Opportunity – Continuing Education Support

BENEFITS AND PERKS

Applied Engineering is a 100% employee-owned engineering and technology consulting company dedicated to providing exceptional talent and technology. We have won numerous awards, including Best Place to Work and Top Place to Intern.

Our unique company culture blends top talent, total technology, and absolute adaptability. We offer a career trajectory few others can match, with opportunities to take on roles and projects aligned with your skills and interests.

In addition, we offer a comprehensive compensation and benefits package including:

  • Competitive salary
  • 401K retirement plan
  • Paid time off and paid holidays
  • Tuition reimbursement
  • Medical, dental, vision, life, disability, and other insurance options
  • Paid overtime
  • Flexible work schedule

Employees working in Southern Wisconsin/Northern Illinois will enjoy professional growth and community engagement through our regional presence in Minnesota, Wisconsin, North Dakota and South Dakota.

ESTIMATED PAY RANGE

$60,000 - 80,000, DOE, + commission

Final compensation is based on experience, skills, and alignment with role expectations.

JOB SUMMARY

As a Business Development Consultant in Southern Wisconsin/Northern Illinois, you will:

  • Drive business results by meeting/exceeding annual and multi-year targets and maximizing individual sales opportunities
  • Develop effective relationships with key executives and directors; build, maintain, and grow opportunity pipelines within accounts to drive business results
  • Ability to create effective proposals that link our solutions to the customer business
  • Develop and deliver sales presentations and close sales in a professional and effective manner
  • Provide timely, accurate and detailed forecasts, and effectively leverage chosen sales processes, tools, and methodologies
  • Participate in the development of new services, modification of existing services, and termination of ineffective services
  • Be involved in scheduling projects and coordinating resources
  • Work collaboratively with suppliers and Applied partners
  • Contribute to projects that impact communities in Madison, WI, Southern Milwaukee, WI,  and the greater Chicago metro area
  • Apply your skills in a dynamic environment that values ownership and innovation

QUALIFICATIONS

  • Bachelor of Science Degree in Business Administration, Marketing, Communications, Engineering, or a related technical field preferred
  • Proven sales ability with 3+ years of outside technical sales experience
  • Experience selling professional services preferred
  • Knowledge of the engineering or IT consulting industry and/or business process outsourcing
  • Knowledge of the product design process and manufacturing typically attained through working as a design, manufacturing, or test engineer or in a marketing/sales role for a manufacturing company
  • Marketing and market planning knowledge
  • Ability to travel within territory
  • Excellent oral and written communication skills, well-developed presentation skills, professional composure, and excellent customer relations skills
  • Attention to detail, strong organizational skills, and ability to manage multiple tasks
  • Computer literacy including e-mail, Internet, word processing, spreadsheet, and database applications
  • Experience with using Salesforce is preferred
  • Strong work ethic and integrity

SKILLS AND VALUES

  • Capable of working independently and as a team member
  • Strong work ethic and unwavering integrity
  • Excellent interpersonal skills and a learning mindset
  • Curiosity, problem solving, and analytical thinking
  • Effective verbal and written communication
  • Desire to work on a variety of projects

ADDITIONAL INFORMATION

Please consider joining Applied's team of talented employees in Southern Wisconsin/Northern Illinois and the greater Chicago metro area!

Applicants must be legally authorized to work in the United States. We regret that we do not offer sponsorship.

Applied Engineering is committed to a diverse workforce and is an Equal Opportunity Employer.