Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Outside Sales Development Representative

Amarok · California, Oakland

Company Information

AMAROK is the Nation’s leader in the perimeter security industry! Our unique and technically advanced electric fence reliably stops theft and other criminal activity by guarding our customers’ property and assets 24/7 making us the Ultimate Perimeter Security solution. We are active in 48 states and Canada with more than 6,000 commercial and industrial locations.

Selling Power Magazine has named AMAROK the #1 Company to Sell For! We offer a competitive base salary ($70K-$85K) with an uncapped commission structure and an OTE of $125K+. Additionally, 80% or our sellers have reached their quota over the last five years.

We're looking for ambitious and driven individuals to join our high-performing Sales Development team. As an SDR, you'll be a crucial part of our growth, identifying and qualifying potential clients, and nurturing them through the sales pipeline. This is a fast-paced, results-oriented role for true hunters who thrive on challenges.

Essential Duties:

  • Execute high-volume outbound prospecting campaigns (calls, emails, social media, site visits) – 25-35 daily touchpoints minimum.
  • Analyze leads, prioritize opportunities, and determine the best path forward.
  • Guide qualified leads through the sales process, ensuring smooth transitions to Account Executives.
  • Maintain accurate and up-to-date records of all sales activities within our CRM system (Salesforce preferred).
  • Partner with the sales team to develop and implement effective lead generation strategies.
  • Embrace our proven internal selling method (SPARK) and actively seek ways to refine your approach.

Ideal Candidate:

  • Confident, competitive, and driven to exceed expectations.
  • Thrives in a fast-paced environment and can bounce back from setbacks.
  • Strong verbal and written communication skills with exceptional interpersonal abilities.
  • Prior B2B sales experience is a significant plus.
  • Experience with Salesforce or similar CRM platforms is preferred.
  • Collaborative and enjoys working within a high-achieving team.

Why AMAROK?

AMAROK has been recognized as one of South Carolina’s top companies to work for several years running! We are driven by our core values and strive to facilitate a greater sense of purpose in our career opportunities. Our leadership team is dedicated to providing a work environment that is collaborative and fun with a healthy work / life balance. 

A generous benefits package is offered to all full-time employees:

  • Health Benefits (Medical, Dental & Vision)
  • Matching 401K retirement plan
  • FSA & HSA Account
  • Tuition Reimbursement Program
  • Short & Long-term disability
  • Life Insurance
  • Career advancement
  • Generous PTO

See what our employees have to say about working for AMAROK! https://www.glassdoor.com/Reviews/AMAROK-Reviews-E603124.htm

Our recruiting experience is digital! AMAROK is an EEO/Affirmative Action Employer and will make all employment related decisions without regard to age, race, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or veteran status.

Once you submit your application, AMAROK will process the provided personal data to evaluate your candidacy for employment. For details regarding how your personal data will be used during an interview process, and to understand our commitment to keeping your personal data safe, please review our Data Privacy Policy here - https://amarok.com/privacy-policy/