Key Takeaways

  • 75% of U.S. employers use automated applicant tracking systems to screen resumes before a human reviews them (Harvard Business School & Accenture, 2021)
  • The most common ATS failures are missing keywords, incompatible formatting, and incorrect file types
  • ResumeGeni scores your resume across 8 parsing layers — modeled on the same steps enterprise ATS platforms like Workday, Greenhouse, and Taleo use to evaluate candidates

How ATS Resume Scoring Works

Applicant tracking systems parse your resume into structured data — extracting your name, contact info, work history, skills, and education — then score how well that data matches the job requirements. Many ATS rejections happen because the parser couldn't extract critical fields, not because the candidate wasn't qualified.

LayerWhat It ChecksWhy It Matters
Document extractionFile format, encoding, readabilityCorrupted or image-only PDFs fail immediately
Layout analysisTables, columns, headers, footersMulti-column layouts break field extraction
Section detectionExperience, education, skills headingsNon-standard headings cause sections to be missed
Field mappingName, email, phone, dates, titlesMissing contact info is a common cause of immediate rejection
Keyword matchingJob-specific terms, skills, certificationsKeyword overlap affects recruiter search visibility and ATS scoring
Chronology checkDate ordering, gap detectionReverse-chronological order is expected by most ATS
QuantificationMetrics, numbers, measurable outcomesQuantified achievements help human reviewers and some scoring models
Confidence scoringOverall parse quality and completenessLow-confidence parses get deprioritized in results

Frequently Asked Questions

Is ResumeGeni free?
Yes. ResumeGeni is currently in beta — ATS analysis, scoring, and initial improvement suggestions are free with no signup required. Full guidance and saved reports may require a free account.
What file formats are supported?
PDF, DOCX, DOC, TXT, RTF, ODT, and Apple Pages. PDF and DOCX are recommended for best ATS compatibility.
How is the ATS score calculated?
Your resume is processed through an 8-layer parsing pipeline that extracts structured data the same way enterprise ATS platforms do. The score reflects how completely and accurately your resume can be parsed, plus how well your content matches common ATS ranking criteria.
Can ATS read PDF resumes?
Yes, but not all PDFs are equal. Text-based PDFs parse well. Image-only PDFs (scanned documents) and PDFs with complex tables or multi-column layouts often fail ATS parsing. Our analyzer will flag these issues.
How do I improve my ATS score?
Focus on three areas: use a clean single-column format, include keywords from the job description naturally in your experience bullets, and ensure all sections (contact, experience, education, skills) use standard headings.

ATS Guides & Resources

Built by engineers with 12 years of experience building enterprise hiring technology at ZipRecruiter. Last updated .

Sales Development Representative

Ada18 · Toronto, Ontario

About Us

Ada is an AI customer service company whose mission is to make customer service extraordinary for everyone. We're driven to raise a new standard of quality customer service at scale, enabling enterprise companies to deliver experiences that people love–instant, proactive, personalized, and effortless.

Ada is an AI transformation platform and partner—combining strategic expertise with powerful AI agent management technology to accelerate businesses’ AI maturity to keep them ahead of the curve. With Ada, 83% of customer conversations—and counting—are effortlessly resolved through automation, giving teams more time back, companies more resources to focus on growth, and customers more life to focus on what matters most to them.

Established in 2016, Ada is a Canadian company that has powered over 5.5 billion interactions for leading brands like Square, YETI, IPSY, and Monday.com, saving millions of hours of human effort. Backed with over $250M in funding from tier-one investors including Accel, Bessemer, FirstMark, Spark, and Version One Ventures, Ada is a pioneer in the management and application of AI in customer service.

At Ada, we see growth as a reflection of each individual owner’s personal growth. That’s why our values are rooted in driving progress and continuous improvement. If you’re ambitious and eager to grow, Ada could be the place for you.

Learn more at www.ada.cx.

As a Sales Development Representative, you are representing Ada as the first point of contact with potential clients. You'll become an expert on communicating the value of our AI Agents, consulting with prospective clients across different industries, learning about their business challenges and goals, and how Ada can help. You'll go through an amazing training program where you'll gain product knowledge and learn to use a variety of sales tools. If you are looking forward to rolling up your sleeves and making an impact not only on Ada's growth but on the success of the businesses you'll be working with, this role is definitely for you. 

Please note: this is a hybrid position with an expectation to work from the Toronto office 4 days per week. 

About You

  • You have excellent written and verbal communication skills.
  • You’re results-driven but the team is greater than the sum of its parts. 
  • You are deeply curious, crave feedback, and are excited about learning in an accelerated environment.
  • You are highly motivated and love to make cold calls.
  • You are an outside-the-box thinker, this job will test your creativity and adaptability.
  • Previous SaaS experience is a plus, but there are many pathways to sales success!

Outcomes

  • Crafting and deploying personalized omni channel campaigns to prospective clients.
  • Qualifying prospective clients on video and phone calls.
  • Becoming an Ada product expert.
  • Developing new outbound prospecting strategies, and optimizing existing ones.
  • Using modern sales tools including Outreach, Linkedin, Gong, Vidyard, and Salesforce.
  • Collaborating with Account Executives to build long-term relationships with new accounts.

#LI-NS1

Benefits & Perks

At Ada, you’ll not only build extraordinary products but also thrive in an environment designed for your success. We prioritize your well-being, growth, and work-life balance. Here’s what we offer:

Benefits

  • Unlimited Vacation: Recharge when you need to.
  • Comprehensive Benefits: Extended health coverage, dental, vision, travel, and life insurance.
  • Wellness Account: Empowering you to invest in your overall well-being and lifestyle.
  • Employee & Family Assistance Plan: Resources to support you and your loved ones.

Perks

  • Flexible Work Schedule: Balance your work and personal life.
  • Remote-First, In-Person Friendly: Options to work from home or at our local hub.
  • Learning & Development Budget: Invest in your long-term growth goals and skills.
  • Work from Home Budget: Equipping you with the tools and support for a seamless remote work experience.
  • Access to Cutting-Edge AI Tools: Work with the best AI tech stack in the industry.
  • Hands-On with LLMs: Enhance your expertise in leveraging large language models.
  • A Thriving Industry: Join the forefront of innovation in AI, shaping the future of technology.

The above Benefits and Perks only apply to full-time, permanent employees.

As part of our recruitment process, we may use AI enabled tools to support certain aspects of hiring, such as interview note-taking. All hiring decisions are made by our team.

Thank you for your interest in joining us at Ada. Due to the high volume of applications, we will only contact candidates whose qualifications match closely to the requirements of the position. We appreciate the time you have invested in learning more about us.